In this case study, we discuss Ethics - The significance of ethics the importance of ethics in the modern business environment has significantly increased, necessitating the creation of codes of ethics and conduct as well as the implementation of fair competition policies in order to reduce unethical business activities.A leader is essential to the success of the business because they help their team members act ethically and prevent them from engaging in unethical activities (Frisch & Huppenbauer, 2014). In this essay, the case study of Joy Reed will be examined to ascertain whether or not the decisions she made were morally right.