Case Study on Zara (PDF)

Running head: ZARA CASE STUDY
Zara Case Study
Name of the Student
Name of the University
Author’s Note:

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ZARA CASE STUDY
Executive Summary
The main aim of this report is to understand the case study of Zara and the organizational
performance. The organizational performance encompasses three distinct specified areas of
the outcomes of that particular organization, known as financial performance like profits,
return on investment and return on asset and many more, performance of product market like
market share or sales and finally shareholder returns such as economic value added or total
shareholder returns. This respective organizational performance even demands the proactive
control of several cross functional activities, which would create, accumulate and deliver the
value. This value pathway should be discovered, the value delivery performance should be
measured and the performance gaps should be closed for the business cases. The sustaining
of organizational performances usually starts with value proposition and are required to be
understood or delivered on time. This report has clearly demonstrated the supply strategy,
performance on the basis of five performance objectives, several business risks and their
management for Zara.

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ZARA CASE STUDY
Table of Contents
Introduction................................................................................................................................3
Discussion..................................................................................................................................3
1. Description of the Supply Strategy of Zara........................................................................3
2. Performance of Zara in Respect of Five Performance Objectives.....................................5
3. Identification of Risks in Zara............................................................................................7
4. Management of Risks in Zara............................................................................................9
Conclusion................................................................................................................................10
References................................................................................................................................11

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ZARA CASE STUDY
Introduction
Organizational performance consists of the actual result or output of the organization
as being measured against the several intended outputs (Choudhary Akhtar & Zaheer, 2013).
The organizational performance is enhanced after proper inclusion of strategic planners,
organizational development, finance, operations, legal and many more. Most of the
organizations have significantly attempted in managing the respective organizational
performance with the help of a methodology, known as balanced scorecard. With this
particular methodology, the overall performance is being tracked as well as measured within
multiple dimensions like financial performance, customer services, social responsibilities,
system of measuring performance, employee stewardship, improvement of performance and
even organizational performance (Park & Shaw, 2013).
The following report outlines a brief discussion on the sustainability of organizational
performance for the popular and important fashion retailer, Zara (Hansen, 2012). This report
provides a proper description on the supply strategy, performance measurement of Zara over
five performance objectives, identification of risks and management of risks for this
organization.
Discussion
1. Description of the Supply Strategy of Zara
The supply chain leaders can build as well as maintain the resilient supply chains
within the complex globalized environment. With the adoption or development of robust
supply chain strategies, rapid changes could be brought with agility and flexibility for the
respective business (Noruzy et al., 2013). A well aligned strategy of supply chain could not
support properly and only after driving it. The respective strategy services of the
organizational supply chain are important for the purpose of aligning the processes of supply
chain as well as operating model with the business strategies. The designing, development as
well as implementing the strategies of supply chain for creating resilient supply chain to
deliver the relevant business results. The digital supply chain could not only help the business
in unlocking the greater values or opportunities but also in creating the strategic competitive
advantages (Shaw, Park & Kim, 2013). The particular organization could even help in the
transformation of supply chain into digitalized supply network, which could frequently
respond as per the business requirements.