Personal and Professional Development: Analysis and Evaluation of Aldi in Using PPD

This report covers the analysis and evaluation of Aldi in using PPD and the author's own PPD designed for bringing improvement in their skills, knowledge, and abilities. It includes approaches to self-managed learning, benefits to the author as a marketing manager of Aldi, benefits to Aldi, skill audit of own personal and professional development plan, identification of development needs, analyzing personal SWOT factors, personal and professional development plan, implementing personal and professional development plan, and documentation of development plan.

Personal and Professional Development
(PPD)
Task 5

INTRODUCTION
 Analysis and evaluation of Aldi in using PPD
 Aldi is the largest private owned organization in the world.
 Reports covers my own PPD designed for bringing
improvemnet in my skills, knowledge and abilities.
 Efforts are induced in presenting the learners ability to
organize and manage work
 Practicing range of approaches and methods
 Use of tools such as skill audit, SWOT factor analysis,
development plan and its application by Aldi on their
employees growth.

Approaches to self-managed learning
 Attending
 Seminar
 Meeting people
 Surfing internet
 Observation
 Coaching

Benefits to me as a marketing manager of Aldi
 Increased chance of promotion
 Increased career growth
 Self-learning

Benefits to Aldi
 Sustainability of company
 Less resources on training
 Self-managed learners
 Maintains the overall cost

Skill audit of own Personal and professional development
plan
Current skills as Marketing
manager
Skills required as Marketing
Director
 Time management skills
 Organizational abilities
 Technological skills
 Team building ability
 Communication and
listening skills
 Analytical abilities
 Leadership skills

Identification of development needs
Analytical skills Being working as a marketing manager at
Aldi, I work to provide best of customer
services. It needs proper analysis of market
area research and evaluation tactics.
Leadership skills According to my position at Aldi, I feel need
to take right decision. By monitoring team,
issues such as conflicts can be handled.
Communication and listening skills These types of skills are improved at best
on self-efforts basis. I will make use of
resources such as magazines, books,
newspaper, audios listening etc to work on
my abilities.

Analyzing personal SWOT factors
Strength
Good learner
Good listener
Have a command over verbal
communication
Weakness
Lacks in written
communication
Not punctual
Lacks in planning of activities
Opportunity
To explore myself in area
other than marketing
To work on my weaknesses
Threat
Employees who are good
verbal as well as written
communicators

Personal and professional Development Plan
Areas Activities to be undertaken Time span Resources required
To increase my written
communication skills
Take grammar classes
Surf internet
6 months Grammar books
Tutor
Stationery
Internet connection
To explore the area of green
marketing
Surf internet
Talk to colleagues who are into
green marketing
2 months Internet connection
Books on green marketing
To learn French language Take French tuition
Refer internet for French
tutorials
1 year French tutorials
French tutor
Stationery
Internet connection
To increase my time
management skills
Prioritize my work on a daily
basis
Setting deadlines for myself
3 weeks Clock
Stop watch

Implementing personal and professional development plan
Join and upgrade through course program for increasing communication, listening,
analytical and leadership abilities.
Discussions with the other Directors and present my knowledge and skills in front of them.
Generate skill growth through the use of academic resources such as books and online
articles.

Documentation of development plan
Development of leadership skills in the long run. I have completed reading working on my reading and writing
skills.
Engaged in team work with use of team building theory.
Emerging as a good communicator with both verbal and non-
verbal tools
I worked on attending meetings and conferences.
I have joined communication classes for six months.
Developing my analytical skills I learned various tactics for problem solving in Aldi.

Thank you