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Assignment on Health and Social Care of The Bluebird Care
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Added on 2020-04-15
Assignment on Health and Social Care of The Bluebird Care
Added on 2020-04-15
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Running head: HEALTH AND SOCIAL CAREHealth and Social Care of The Bluebird CareName of the student:Name of the university:Author note:
1HEALTH AND SOCIAL CARETable of ContentsIntroduction......................................................................................................................................2Company profile..............................................................................................................................2Internal environment of The Bluebird Care.....................................................................................3Organizational structure...............................................................................................................3Management style........................................................................................................................3Partnership of Blue care...............................................................................................................5Need assessment..........................................................................................................................6Organizational issues...................................................................................................................6External environment of The Blue care...........................................................................................8Conclusion.....................................................................................................................................11References and bibliography.........................................................................................................12
2HEALTH AND SOCIAL CAREIntroductionHealth and social care is one of an important parameter of business, which is related withensuring the wellbeing of the public. The assessment of wellbeing exposes the Samaritan side ofthe business personnel, adding value to the allocated roles and responsibilities. Herein, the rolesof healthcare personnel, such as doctors, nurses, caretakers, attain an important part in terms ofproviding quality treatment to the patients (Aveyard 2014). This assignment peeks into thebusiness operations of The Blue Care organization, where the key focus is on the execution ofthe marketing activities through the effective maintenance of the balance between the internaland the external environment. Company profileStarted in 2004, The Blue Care has achieved accolades and glory by emerging as one ofthe largest providers of healthcare services of in the threshold of United Kingdom. The companymainly offers healthcare services in the care homes. The presence of skilled and efficientemployees has enabled the healthcare professionals to cure the sufferings and ailments of thepatients (Bluebirdcare.co.uk 2017). Although the formation of the company has taken over 8years, dedication, commitment and perseverance of the employees has broadened the scope andarena of the company business. To be exact, the company has provided 20000 customers. Thecompany has its outlets in more than 200 locations within United Kingdom. The following are the aims and objectives of The Bluebird Care:To include diversified subjects in the training coursesLaunching the option of customer service on the website
3HEALTH AND SOCIAL CAREIncreasing the frequency of the performance appraisalsTo evaluate the healthcare policies for upgrading the standards and quality of thetreatment and cure To conduct charity shows for collecting fundsTo hire more quality experts to provide healthy and quality foods to the patients The employees have envisioned high quality and support for the provision of qualityhealthcare services to the patients. All the patients are treated equally by the company personnel,as they are in search of receiving quality medication. Along with this, the personnel focus on thecustomer service, because the customers are the agents for the achievement of success(Bluebirdcare.co.uk 2017). Paul and Tisa, the owners have encouraged the employees to exposebetter performance. This is because they themselves have felt the urge to reform the standard andquality of the healthcare services. Internal environment of The Bluebird CareOrganizational structureOrganizational structure defines the dynamics of the companies and organizationsincluding The Blue Care. There are different types of organizational structure-functional,divisional, matrix among others. As a matter of specification, The Blue Care practices functionalorganizational structure. There are various departments, which work towards the common goal,that is, the provision of quality medical services to the patients and their family members(Bluebirdcare.co.uk 2017). The members of various department works as a team for theexecution of the business activities in an efficient and effective manner. The departments are
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