A sense prevails in the white people
Added on 2022-09-02
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Running head: LAND LEASE CONSTRUCTIONS
LAND LEASE CONSTRUCTIONS
Name of the Student:
Name of the University:
Author Note:
LAND LEASE CONSTRUCTIONS
Name of the Student:
Name of the University:
Author Note:
LAND LEASE CONSTRUCTIONS1
Introduction:
The Lendlease organization of Australia is the largest building and construction
company. The vision of the company is to create a sustainable and economically viable way of
living. They follow an integrated business model whereby, the development construction and
investment come together, and there aim is to develop major precincts, important civic and social
infrastructure ad new communities (Lendlease.com, 2019). They also aim to create a legacy for
the people they care about, and aim to be the organization where everyone would like to work.
The customers of the organization is essentially the public bodies of the country as well
as the private organizations. For example, they had undertaken the projects of Bulk Water
Alliance, Barangaroo South, and also the Lendlease Tyco Joint Venture. The website of the
organisation holds this information (Lendlease.com, 2019).
Discussion:
The organization is essentially a customer driven organization, and to determine the
customer needs they are measuring the Customer Satisfaction and Advocacy, and this practice is
being made globally. They have capital partners, retirement living residents and have also
included the military housing establishments, and all these information are available on their
websites (Otto. 2017).
The organization has included the rebranding promotional strategy in order to reposition their
positions in the market. The new look holds a number of significance and the added blue and
green colours include the aspects of sustainability and diversity which was missing in their
previous logo.
Introduction:
The Lendlease organization of Australia is the largest building and construction
company. The vision of the company is to create a sustainable and economically viable way of
living. They follow an integrated business model whereby, the development construction and
investment come together, and there aim is to develop major precincts, important civic and social
infrastructure ad new communities (Lendlease.com, 2019). They also aim to create a legacy for
the people they care about, and aim to be the organization where everyone would like to work.
The customers of the organization is essentially the public bodies of the country as well
as the private organizations. For example, they had undertaken the projects of Bulk Water
Alliance, Barangaroo South, and also the Lendlease Tyco Joint Venture. The website of the
organisation holds this information (Lendlease.com, 2019).
Discussion:
The organization is essentially a customer driven organization, and to determine the
customer needs they are measuring the Customer Satisfaction and Advocacy, and this practice is
being made globally. They have capital partners, retirement living residents and have also
included the military housing establishments, and all these information are available on their
websites (Otto. 2017).
The organization has included the rebranding promotional strategy in order to reposition their
positions in the market. The new look holds a number of significance and the added blue and
green colours include the aspects of sustainability and diversity which was missing in their
previous logo.
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