3TRANSPORTATION & DISTRIBUTION MANAGEMENTINTRODUCTION The service sector contributes 73% to the GDP of Singapore with retail servicescapturing large proportion. C.K. Tang Limited is one of the important and biggest playerin the retail industry. The firm came into operation 1932 as provisional store founded byC.K Tang an immigrant from China. In 1950s he expanded and shifted the location ofstore to capture consumers travelling downtown in the Orchard street (Aguezzoul,2014). In 1982 on the face of changing landscape in retail, Tang began its repositioningmaking inclusion of array of international brand that made the firm transform intosuperstore. The firm further transformed its outlook toward building family-friendly retailstore making it an iconic shopping destination of world class.The tagline "All The Best Under One Roof" launched in 1980 clearly indicated thehuge diversification of the firm. The firm undergone changes in market strategies likeoperating the store even on Sundays in order to attract more consumer base. The firmunderwent transformation in large scale at Tang Plaza in order to make a repositioning of itsretail existence as family- friendly store. The retail organization holds collection of hugeproduct mix of different international brand. The range of products and services includesbeauty, fashion, home, foods & beverages and kids (Aguezzoul, 2014). The product lineattracts the shoppers with mindset to blend with local as well as international quality,heritage and modernity. In Singapore and Malaysia, the firm has six stores operatingthroughout. The firm not only plays pivotal role in internal market but also makes huge tradetransaction with nations like USA, China, and Malaysia. With increased globalizationover time, the volume of trade has increased and has evoked the importance of supplychain management and it subsequent distribution and transportation management. Thisrequires proper incoterm selection at first place in order to come up with proper shippingstrategies. Based on the mode of shipment through rail, sea or water, carrier selection isdone based on the criteria. This also considers various other factors like geographicalspan, type of goods being carried, and time taken and so on. The paper makes an

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