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Academic and Professional Skills Volkswagen

   

Added on  2020-10-22

10 Pages2964 Words283 Views
Academic andProfessional Skills

EXECUTIVE SUMMARYThis report is based on Volkswagen group which is a multinational brand thatmanufacture and market the automotive. In this project there is a detail description about theunethical practices that are performed by Volkswagen i.e. “Defeat devices” within their engine inorder to pass the emission test. This was the biggest scandal that leads to environmental disasterthat also affect the image of company up to a great extend. At this the statement of MartinWinterkorn is that “Company has broken the trust of customers and now the main task is to winagain their trust for Volkswagen Group”.This event has caused Volkswagen to recalled million of car from worldwide that setaside around €6.7bn for covering up all the cost. However, this was not an end of cost,Volkswagen have to pay off the fine of $37,500 for each vehicle which has not considered thestandards. Firstly, this report focuses toward several ethical issues involve in case of Volkswagenalong with its influence over stakeholders and measures that it can take to improve its image inmarketplace. At last it has been recommended to Volkswagen that it must perform ethicalpractices by involving all the stakeholders in decision making process and performing externalaudit of its automotive for avoiding illegal practices.

Table of ContentsEXECUTIVE SUMMARY.............................................................................................................2INTRODUCTION...........................................................................................................................2ANALYSIS......................................................................................................................................2Role of ethics in the success or demise of an organisation....................................................2Measures that organisation must take to ensure ethical practices..........................................4CONCLUSION................................................................................................................................5RECOMMENDATIONS.................................................................................................................6REFERENCES................................................................................................................................8

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