This study examines the implementation and challenges of Activity-Based Management (ABM) in business organizations. It explores the impact of ABM on performance evaluation and supply chain management. The study identifies issues related to cost information, functional systems, customer profiles, fixed and variable costs, and cost drivers. It also discusses the impact of ABM on quality management, stakeholder satisfaction, and long-term retention. The study highlights the benefits of ABM in improving customer satisfaction, leveraging cost justification, and identifying areas for improvement and modification.