Airbnb's Business Strategy and SWOT Analysis

The provided document is an assignment that requires students to analyze Airbnb's business strategy, including its product life cycle, PESTLE analysis, and SWOT analysis. The assignment utilizes various sources such as academic papers, articles, and websites to provide a comprehensive understanding of Airbnb's competitive landscape, market trends, and external factors affecting the company. It also highlights the impact of Airbnb on the hotel industry and discusses strategies for hotels to compete with the sharing economy giant.