Airpair Institution: Business Model and Success Factors

Running head: AIRPAIR INSTITUTION 1
Airpair institution
Students’ name
Affiliation

AIRPAIR INSTITUTION
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Contents
Introduction......................................................................................................................................2
Business model................................................................................................................................3
Building blocks................................................................................................................................3
Customer segment........................................................................................................................4
Value proposition.........................................................................................................................4
Distribution and channels.............................................................................................................5
Customer relationships.................................................................................................................5
Revenue streams..........................................................................................................................5
Key resources...............................................................................................................................5
Key activities................................................................................................................................6
Key partnership............................................................................................................................7
Cost structure...............................................................................................................................7
Interrelationships.............................................................................................................................7
Critical success factors....................................................................................................................8
Conclusion.......................................................................................................................................9
Recommendation.............................................................................................................................9
References........................................................................................................................................9
Appendices....................................................................................................................................11

AIRPAIR INSTITUTION
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Airpair institution
Introduction
Airpair institution is a services providing company which is mandated with connecting
customers who need the help of any programming issues in the market. Airpair is an institution
that was founded by Jonathon Krasner and deals with programming allowing the programmers to
help companies to realize their goals. They also help individuals to develop the software and
transfer knowledge to people the organization, therefore, offers high skilled programming
services to companies that are stuck with their programming tasks (Sveinung Jørgensen, 2018).
The main business idea is to help the corporations to develop the skills that are missing in the
organization to realize the desired objective. Historically, Airpair Company was launched around
March 2013 by its founder Jonathon Kresner who comes from Australia. Previously Jonathan
was working alone fulltime but he hired three people started working alongside him as a
developer.
Business model
Airpair uses the simple business model acts as an intermediary through linking the startup
businesses with the expert developers. The organization helps the startups in the field of
technology to launch their services faster in the market through the provision of education which
is done on an online platform (Adam J. Bock, 2018). The organization has been described as a
digital matchmaker where the institution links the organization of individual to their desired
objective (Thierry Verstraete, 2016). When an organization needs to seek programming services

AIRPAIR INSTITUTION
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airpair helps the organization to meet the organization that will provide the experts who will
provide the service.
Building blocks
Osterwalder & Pigneur’s (2010) nine building blocks approach. In Australia, the AirPair has
successful operated for more than five years. Its success is contributed by both external and
internal factors which creates conducive environment for the business operations in the long run.
To understand this growth and success well we are going to use AirPair business model using
nine building blocks which includes customer segments, value propositions, channels, customer
relationships, revenue streams, key resources, key activities, key partnerships and cost structure
(Gaul, 2016).
Customer segment
The customer segment served by the business includes individuals and organizations that are
involved in the programming systems. The customer segment dealing with this institution is well
developed and has specific needs to be addressed by the institution. As an intermediary business,
the organization deals with individuals and groups as well as organizations that will be interested
in the services. The table below shows the number of customers the company serves from
organization and individuals
Airpair company
Customers from Individuals Organizations
Sex of customers Male Female Male Female
Number of
percentage
86% 73% 78% 63%