Strategic Airport Planning and Development

STRATEGIC AIRPORT PLANNING AND
DEVELOPMENT

INTRODUCTION
• Strategic planning process involves in determining the vision or goals by the
leaders of the organization (Hamurcu and Eren, 2020). Strategy development
is the process which involves identification of the strategic options and
allocating the resources in effective manner.
• Heathrow Airport is located in London and is the biggest and the busiest
airport of UK.

Key challenges, stages and elements in development
strategies-
• The key stages involved while development strategies for the airport are-
• The first stage is the idea generation
• The next is the idea screening which is generated.
• Concept Testing and the development
The key elements which are involved in the development of the strategy of
the airport are-
• Setting the vision
• Mission in which stating about the airport
• The major values of the airport

Key features, challenges and business environment of the
airport-
• Key Features-
• Heathrow airport is the leading airport
in the world with the number of the
passengers' and flights. The key
features of this airport are as it provides
special facilities to its customers like
they have different runways for the
domestic and international flights.
• Challenges-
• The major challenges faced by the airport are-