Amazon Business Management

Amazon
Business Management

Business Management 1 | P a g e
Table of Contents
Part 1............................................................................................................................................................................... 2
References.................................................................................................................................................................... 5

Business Management 2 | P a g e
Part 1
Amazon is a behemoth e-commerce platform which offers millions of products and services
in more than 188 countries across the globe. Along with this, organization also offers
international shopping for certain products in those countries where company is not yet
present. With 12 registered offices in different countries, organization has marked its
presence as the largest e-commerce platform across the globe in terms of market
capitalisation. Amazon’s CEO believes in expanding their product and service offering
regularly with the objective of enhancing their customer base as well as to retain their
existing and potential customers. In relation with the attainment of sustainable growth and
overall development, organizational management has decided to revise their strategies
along with the revision of management functions in order to ensure efficiency and
effectiveness of the business operations along with developing coordination amongst the
employees and management (Sijbom, Janssen & Van Yperen, 2016).
With regards to their operations, organizational vision is to “be the earth’s largest customer
centric company”. In relation with this, organization has adopted effective set of strategies
in order to make their products and services on the basis of their customer segment’s
needs for the objective of enhancing customer satisfaction. With the objective of ensuring
effectiveness and efficiency of the business operations along with developing coordination
amongst the employees with the professional managerial skills, following management
functions will be used:
 Planning: This management function is considered as the process of forward
looking. This plan requires active participation from all the employees and
management to form appropriate and effective plans to attain desired goals and
objectives. Amazon’s primary motive, objective, goal and vision is to satisfy
customers’ needs and with regards to this, there are several options available for the
organization from which one of the appropriate plans could be adopted. Following
plans could be adopted for attaining customer satisfaction:
 Enhancing product and service offerings