Amazon's Business Model and Impact
Added on 2020-03-07
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Running head: Amazon comes to AustraliaCORPORATE GOVERNANCE & ETHICSName of the StudentName of the UniversityAuthor’s Note
1Amazon comes to AustraliaExecutive Summary Amazon the giant in retail industry have now taken their next step in their globalexpansion venture and have decided to open in Australia. In this report an evaluation of thedifferent personal both individual and organization will be portrayed on the view for both for andagainst Amazon operating as a physical entity in Australian retail sector. In the piece it will alsobe discussed that is it necessary to have Government Intervention or not on the given issue and ifthere is a need of intervention why and how it will help both the organization and the Australianpeople both consumers and businesspersons. Use the evaluation appropriate resolution will bedrawn on the views both for and against the subject different theories will justify the evaluation.Lastly, personal perspective will be shared towards arrival of Amazon in Australia with properexplanation using theory of ethics.
2Amazon comes to AustraliaTable of ContentsExecutive Summary.........................................................................................................................1Introduction......................................................................................................................................3PART A...........................................................................................................................................3Utilitarianism...............................................................................................................................3Egoism.........................................................................................................................................5PART B...........................................................................................................................................5Part C...............................................................................................................................................7Reference.......................................................................................................................................10
3Amazon comes to AustraliaIntroductionAmazon has recently stated that it would open its retail chain in Australian and will aimto have warehouse and distribution in Sydney, Melbourne and Brisbane to start with. Amazon inAustralia is the biggest news of the recent history and many expert, researchers, general people,politician and executives have different perspectives of the event actually a mixed emotion that isdivided both for the motion and against the motion. Amazon as a brand has a lot to offer as theyhave wide range of products from fresh food to electronics and on top of that Amazon have itsown set of products and a marketplace which means that third party retailers can sell their ownproducts under the banner of Amazon. Amazon in Australian market have huge prospect in termof both raw market with full of resource and potential of becoming the largest retail organizationin the entire continent (Leavitt, 2013).PART AUtilitarianism According to the theory of ethics, the focus is to attain happiness for the maximumnumber of people but according to the theory it is not necessary that all the people will bebenefitted from this which is the exactly the current state of Amazons intervention in Australia(Flood, 2016). Amazon with its wide range of product will benefit the local consumers, as theywould have both budget product and power of choice. Thus, will give Amazon the edge in themarket and would help them to pay a major role to change the retail sector of Australia, Amazonjust like other tech giants Google, Facebook and Apple is a big collect of consumers data(Bergvall‐Kåreborn & Howcroft 2014). Amazon target the Audience with the preference oftheir choice so that the customers feels that the company knows what the customer wants and
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