Leadership of Jeff Bezos: A Case Study on Amazon

This presentation delves into the leadership style and skills of Jeff Bezos, the CEO of Amazon, and their impact on the organization's growth and development. It discusses Bezos' transactional and transformational leadership styles, as well as the relationship between his leadership style and the health of Amazon.com. The presentation concludes by emphasizing the importance of leadership in creating a healthy and sustainable organization.

Amazon Leadership

Jeff Bezos

INTRODUCTION
 Leadership plays an important role in creating healthy sustainable organization, impacted
by leader’s ability to identify steps and implement necessary action to move enterprise
forward. It is exploring the leadership of enterprise which providing insight to certain
organizations thrives whole others.

Background of Jeff Bezos
 Jeff Bezos is a great leader in modern era, he was born on January 1964. He is an
American engineer, investors and but not list the founder. Nowadays, he was CEO of
Amazon because of their leadership qualities, style and skill which always support for
establishing the business in global marketplace.
 Amazon is the fastest growing organization and expanded to wide variety of item as well
as services. Bezos has been sold over 1-millin of item through online company and
making him $532 million.

Cont.
 In 2007, Jeff Bezos is the third richest person in global world and having estimated its net
worth income US$79.3 billion.
 He possesses various leadership qualities, styles and skills which always support for
developing position in global marketplace.

Analysis the leadership skills/style of Jeff Bezos the CEO of
Amazon
There are some important leadership qualities and skills of Jeff Bezos described below:
 Transactional leadership style: Jeff Bezos is becoming task oriented transactional leaders,
describes as micro manager with consider a proper standards for providing better
direction. Transactional leadership style always inspire or motivate Bezos influence
because it is the best interest of subordinates to do what an effective leaders want.

Cont.
 This type of transactional leadership style is quite effective so that Bezos achieve their
organization goal, outcome. In order to increase the business performance and efficiency
in marketplace.

Cont.
 Transformational leadership quality: In additional, Bezos has a transformational
leadership qualities that’s why, he was completely change the business capacity while
implementing innovative idea to deliver better result or outcome. It will be creating a
fascinating vision in the future growth, linking the organization long term goal.
Undoubtedly, Bezos have used their own transaction leadership style to increase growth
of Amazon. By using transformational leadership style, it has an ability to inspire,
innovate and envision of employee. In order to give tough competition of their alternative
competitors.

Leadership style

Relationship between Jeff Bezos leadership style and health of
Amazon.com
 Jeff Bezos use their own transformational leadership style which has resulted in the
Amazon. In order to attain the growth that it achieve over last decades. Amazon went
from being as online book store which is becoming as online enterprise. In this way,
Bezos always focus and committed towards the potential customers those are purchasing
product from Amazon online enterprise. Jeff Bezos always believed on the creation,
innovation which always helping for maintaining positive environment. in another way, It
could bring the positive financial returns.

CONCLUSION
 From above discussion, it concluded that Leadership style is consider as a crucial concept
which help for creating healthy sustainable organization. In order to impact on the
leader’s ability to identify steps and implement necessary action to move enterprise
forward. It is helpful for exploring the leadership within organization while giving a brief
insight to certain business growth as well as development.

REFERENCES
 Solanki, K., 2019. ‘To what extent does Amazon. com, Inc success be accredited to its
organizational culture and ND Jeff Bezos's leadership style?. Archives of Business
Research. 7(11). pp.21-40.
 Cobb, D., 2016. The Strengthspath Principle: Your Roadmap to Career Success. WestBow
Press.

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