Operations Strategy Analysis for Amazon using 4Vs and Hayes and Wheelwright Four Stage Model

This presentation analyzes the operations strategy of Amazon using 4Vs and Hayes and Wheelwright Four Stage Model. It evaluates the strategy from four perspectives and discusses reconciliation methods. The vision for operations is also articulated.

OPERATION STRATEGY ANALYSIS
ASSESSMENT – 1

TABLE OF CONTENTS
• INTRODUCTION
• OPERATIONS OF THE AMAZON USING 4VS MODEL
• CURRENT STAGE OF OPERATION USING HAYES AND WHEELWRIGHT FOUR STAGE
MODEL
• EVALUATION OF THE OPERATIONS STRATEGY FROM FOUR PERSPECTIVES
• DISCUSSING WHETHER THE FOUR PERSPECTIVES ARE RECONCILED OR NOT
• CONCLUSION
• REFERENCES

INTRODUCTION
 This presentation is quite relevant as it helps in making the audience understand about the
operations strategy
 The presentation will focus on operations strategy of Amazon by applying 4Vs model and Hayes
and Wheelwright Four Stage model
 It will also include an analysis of four perspectives’ reconciliation and articulation of a vision for
operations

DISCUSSION
Contextual discussion of the operations of amazon using 4vs
model

CURRENT STAGE
Current stage of operation using Hayes and wheelwright
four stage model

EVALUATION OF THE OPERATIONS STRATEGY FROM
FOUR PERSPECTIVES

OPERATION STRATGEY RECONCILIATION
GAP
For reconciling the inside-out and outside-in perspective of operations strategy of Amazon, operations
strategy matrix can be utilized.

CONTINUED…
There is another method of reconciling the operations strategy of Amazon and this is “Line to Fit
model”

DISCUSSION ON THE VISION FOR THE
OPERATION
The articulated vision for the operations of Amazon is that it should focus on making
improvement in the customers experience

RECOMMENDATION
 Amazon as an operation is being influenced by high volume, high visibility and low variation
 In addition to this, the quality as a service operation cannot be measured because of variability in
performance of the firm.
 Based on the application of different model the articulated vision for the operations of Amazon is
that it should focus on making improvement in the customers experience

REFERENCES
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corporate sustainability (pp. 149-166). Routledge.
•Flynn, B.B., Sakakibara, S., Schroeder, R.G., Bates, K.A. and Flynn, E.J. 2020. Empirical research methods in operations management. Journal of operations management.
9(2). pp.250-284.
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stages of development using cluster analysis. International Journal of Integrated Supply Management. 12(4). pp. 309-333.
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Journal of Logistics Research and Applications. 23(4). pp.311-336.
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University.
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