Identifying a Research Question for the Dissertation/Project

Identifying a Research Question for the
Dissertation/Project
WORKSHEET FOR RESEARCH DISSERTATION
PLAN
This template is to assist you in preparing your Research Dissertation Plan. Your research
Plan is the foundation of your dissertation. Please bring the sheet with you to the research
tutorials to demonstrate your progress – this is a record of your work-in-progress
Student’s Name Supervisor
Student’s Number Date Allocated
What are the possible
sources of your
research question?
These may include
academic subjects you
have studied, your
(business related)
personal experience,
your future career
intentions. Above all the
topic should arouse and
engage your interest.
There are different sources through which data for the research
can be collected. The sources can either be primary or
secondary sources of information.
Primary Sources – These sources provide first-hand and direct
information from the respondents (Cai and et. al., 2019). The
different primary sources include eye witnesses, statistical data,
audio recordings, videos, speeches etc.
Secondary Sources – On the other hand, secondary sources
of can include books, journal articles, diaries, newspapers.
Secondary data has already been collected by another person,
which can be used by a research. The researcher can tailor the
information available on different secondary sources based in
the need of the research.
Apart from this, other possible sources for the research can
include the different academic subjects being taught at the
university, personal experience as well as career intentions for
the future. This is a quantitative research.
What is your
proposed research
question?
Research Questions
 What is the concept of Continuous Innovation Strategy?
 What are the advantages of implementing Continuous
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This states the
business problem – add
a comment – what is
the anticipated benefit
that may result from
investigating the
problem
Innovation Strategy for Apple?
 How does Continuous Innovation Strategy assist in
providing sustainability to Apple?
Anticipated Benefit
From investigating the problem, the researcher will be able to
provide an understanding about the concept of Continuous
Innovation Strategy. Apart from this, the audience will get to
understand the different advantages of implementing
continuous innovation strategy.
How has the problem
arisen?
Provide the contextual
background to the
problem –
Summary of
organization and
summary of the
problem
Continuous Innovation Strategy can be defined as the process
of wherein products as well as services are designed and
delivered in such a way that they are based around the problem
of the customers (Ngo and et. al., 2019). The problem for this
research is to understand the effectiveness of Continuous
Innovation strategy in providing sustainability to an organisation.
Organisation chosen for the report is Apple Inc., which is a
multinational technology company. The company is
headquartered in California and was founded in the year 1976.
Apple Inc. is one of the strongest technology companies in the
world that offers a wide range of high quality technology
products.
What are the aims
of the research
study?
One research aim
which will be
reflected in the title
of your dissertation
Title: An investigation on the effectiveness of Continuous Innovation
Strategy to build a sustainable business.
Aims of the study:
The aim of the study is - “To analyse the effectiveness of Continuous
Innovation Strategy in building a sustainable business. A study on
Apple.”
Research question:
 What is the impact of continuous innovation strategy on the
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performance of a business?
Quantitative
Study What are
the objectives of
your research
study?
What do you plan
to do during your
research?
For quantitative
research list up to
up to three
objectives
the fourth objective
is to recommend a
course of action
(For quantitative research)
The objectives of the study are :
 To identify the concept of Continuous Innovation Strategy.
 To analyse the advantages of implementing Continuous
Innovation Strategy for Apple.
 To evaluate how Continuous Innovation Strategy assists in
providing sustainability to Apple.
Based on the study findings it is expected to recommend the
company to implement continuous innovation strategy because it
will help in maintaining an effective business performance as well as
gaining a competitive advantage against the competitors.
Qualitative Study
What are the
supporting
questions of your
research study?
What do you plan
to do during your
research?
For qualitative
research list up to
three supporting
questions
the fourth objective
is to recommend a
(For qualitative research)
The supporting questions of the study are
....
.....
Based on the study findings it is expected to recommend
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