Analysis of Facebook: History, Purpose, Limitations and Recommendations

Running head: ANALYSIS OF FACEBOOK
Analysis of Facebook
Name of the Student
Name of the University
Author note

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ANALYSIS OF FACEBOOK
Table of Contents
Introduction:...............................................................................................................................2
Discussion..................................................................................................................................2
History and invention of Facebook........................................................................................3
Purpose and motives behind invention of Facebook..................................................................4
Limitations and drawbacks of Facebook................................................................................7
Alternative ideas and options.................................................................................................8
Specifications for social medium against the features of Facebook......................................9
Recommendations................................................................................................................10
Conclusion................................................................................................................................10
References:...............................................................................................................................12

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ANALYSIS OF FACEBOOK
Introduction:
The report emphasizes on the analysis of the features of Facebook against the
Conceive, Design, Implement, Operate and Dismantle (CDIOD) concept. The CDIOD
concept gives ideas about a product from its invention to the end of its life. It describes the
concept of invention of a product and strategies implemented for the development of the
product (Lee, Lee & Kuptasthien, 2018). The report outlines the stages of the invention and
development of Facebook that includes the conceiving stage, designing of the plans,
implementation of the plans and operation stage. The following paragraphs give a brief
introduction about the invention and history of Facebook. The report describes the objectives
and purpose behind the invention of Facebook and gives an idea of how well those objectives
were achieved. The purpose behind the invention of Facebook was to make people socially
active and allow them to connect with each other (Bakshy, Messing & Adamic, 2015). The
motive was to create an environment that allows people to share several data including
pictures and other information about them with each other and to make them able to
communicate with anyone they want throughout the world. It was invented with an intention
to help people share various information with each other online (Mochon et al., 2017). The
report also illustrates the limitations and drawbacks of the Facebook. There were several
privacy and security issues that took place after the invention of Facebook. It was not able to
provide proper security and privacy policies, the personal data and information of people
were leaked and misused. The following paragraphs provide the options and ideas that could
have been adopted in order to avoid the issues that took place. The proper features and
specification of social media according to the requirements of the people are described in the
following paragraphs and these specifications are matched against the features of Facebook.
Discussion:

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ANALYSIS OF FACEBOOK
History and invention of Facebook:
Facebook is a social networking site that was invented and launched by Mark
Zuckerberg in 2004 ("Facebook Newsroom", 2018). It was initially available only for the
students of Harvard University, however later it was expanded to the several other colleges
and universities of the United States and Canada. The people of age 13 and above who had a
valid email address were able to operate the website by September 2006 (Clifford, 2018). The
original website that was developed by Mark Zuckerberg and his three classmates Chris
Hughes, Dustin Moskovitz and Andrew McCollum, was Facemash. It was based on the
concept of a game in which pictures of two students were placed side by side and people used
to vote for them (Dvorkin, 2018). Mark Zuckerberg hacked the database of the university and
collected pictures of the students to use for the game on his website. In 2004, Mark
Zuckerberg started writing a code for the new website ‘TheFacebook’ by implementing some
new ideas and concepts into the original website ("Telegraph", 2018). Later, in 2004, a
lawsuit was filed by the Harvard seniors Cameron Winklevoss, Tyler Winklevoss and Divya
Narendra against Facebook alleging that Mark Zuckerberg had stolen and copied their ideas
(Saxena, 2018). It alleged that Mark Zuckerberg has broken an oral contract with them and
used the source code of the website for which he was hired to create. However, later the case
was settled out of the court.
A new website, TheFacebook, was launched on 4 February, 2004 by Mark
Zuckerberg. The site was named after the directories that were provided to the students of the
university to make them able to understand and know each other better. The founder of the
PayPal, Peter Thail, did the first private investment in the company of 5 lakhs dollar in the
exchange of 10.2 per cent of the company. In 2005, the company purchased a domain name