Telsa Motors Analysis 2022

Running head: ANALYSIS: TELSA MOTORS
MGT201 - Assignment Cover Sheet
Name Number
Student 1 Jagjit Singh
Unit MGT201 – Strategic Management
Term Semester 1 2019
Tute day &
time
Lecturer Dr Michael Milgate
Assignment
title
Declaration
☐I hereby certify that no part of this assignment has been copied from any
other student’s work or from any other source except where due
acknowledgement is made in the assignment.
☐I hereby certify that no part of this assignment has been submittedin another
assessment at PIA or any other Institution.
☐No part of the assignment has been written for me or produced for me, paid or
unpaid, by any other person.
☐Iam aware that this work will be submitted to text matching software for the
purpose of detecting possiblesimilarities with other sources when I submit this
assessment task.
Signature of student ______________________________Date: ___________2019

1ANALYSIS: TELSA MOTORS
This assignment will not be marked if the above declaration is not
signed.
The respective academic essay is an introspection and analysis of the company Tesla
Motors, its scope and functions. The essay precisely provides a corporate level strategy statement
for the company and with the help of sixteen fundamental questions in strategy; the essay also
identifies and outlines the strategic position, strategic choices and strategy in action for the
respective company. At the end of the essay, the market reaction of the respective company
Telsa Motors on the basis of the strategy provided in the essay is clearly speculated and
interpreted.
Telsa Motors Inc. is a company that designs, develops, manufactures and sells electric
vehicles and conveyances. The company is functional in Europe, North America and Asia
(Tesla.com.2019). The company also sells fully electric vehicles and advanced electric vehicle
power train components and energy storage systems. Additionally, the company also provides
services for the development of full electric power train systems and components. It sells electric
components to the other manufacturers of automotives (Tesla.com.2019).
Corporate level Strategy Statement for Telsa. Inc
Objectives: The company Telsa Motors Inc. has the objectives to maximize its sales by
expanding the company throughout across the globe, apart from increasing its efficiency by
implanting highly optimized and synergized technology (Dana 2018).
Scope: The Company Telsa motors should begin to produce, form and formulate the strategies in
the area of innovation and technology, target of attracting the luxury market, integrate itself into
the EV infrastructure and having a strategic alliance with the other automobile makers. The

2ANALYSIS: TELSA MOTORS
company should make attempts to build out strategies of delivering technology to the customers
through strategic alliance with the established automakers (Cusumano, Kahl and Suarez 2015).
Competitive advantage: The Company can form a team of innovative individuals and experts
who would be ready to deliver the rarest among the rare technological solutions and inventions
in the respective company. With the help of new and innovative technology, the company would
be able to expertise in technology and easily align and amalgamate itself for alliance with the
other peers and competitors to increase its credibility.
The strategic position, strategic choices and the strategy in action of the company Telsa
Motors Inc. has been deciphered hereafter. Strategic position, choices and action are the
components of the strategy management of an organization.
As far as strategic position is concerned, the macro-environmental opportunities and
threats that the company has are mainly that Telsa Motors has a growing and expanding market
as it already functions successfully in almost all the corners of the world that includes Europe,
North America and Asia (Dana 2018). The technology and automobile market across the globe
has been growing, developing and expanding for urbanization and increased standard of living of
the people (David and David 2013). Therefore, Telsa Motors has the opportunities to grow itself.
Apart from expansion of market, factors such as increasing oil and gas prices, a remarkable rise
in consumer sentiment and behavior and governmental support are the macro opportunities of the
company. The industry forces such as pressure from the stakeholders, threat from the new and
existing competitors, and threat from substitute products or services are tackled and well
managed by the company as the company is equipped with innovative, service-oriented,
dedicated team that works intensely for the satisfaction of the customers (Tesla.com.2019). The