This article discusses the impact of COVID-19 on different businesses and the changes in demand of different industry sectors. It also identifies opportunities for innovation and improvement. Suggestions for improving the infographic design are provided.
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TABLE OF CONTENTS TASK 1............................................................................................................................................3 Information from infographic.....................................................................................................3 Good features of poster...............................................................................................................3 Opportunities identified in infographic.......................................................................................3 Problem identified.......................................................................................................................4 Improving the design..................................................................................................................4 TASK 2............................................................................................................................................5 REFERENCES................................................................................................................................6
TASK 1 Information from infographic With the help of the infographic it is clear that the information is being shared relating to impact of COVID 19 over different businesses. In addition to this, the information was also shared relating to the changes in demand of different industry sector. Also, the infographic also sharedtheinformationofdigitisationopportunitiesbeingpresentwithintheexternal environment. Along with this, the infographic also outlines that there is different support as well which the partner gets from the supplier (Efroni and et.al., 2019). It was clearly evident that the maximum support which partners are getting from the supplier involves extended payment. This is the best support which the supplier can provide to the channel partner is the extended partner. This will motivate the partner to take more supplies as they will get the extended time to make the payments. Moreover, with help of the infographic it was also clear that many of the people are conscious relating to the recovery time of the business. The reason underlying this fact is that the majority of the people that is 35 % states that 6- 12 months’ time will be taken for proper recovery. Good features of poster For the infographic to be good there need to be many different good features being present. In the present infographic the choice of colour selected is very nice. The reason underlying this fact is that in case the colour will be light then this will attract more of the people. In the present case, the light blue colour has been used which creates a good impact over the viewer. In addition to this another good feature being present in the infographic is that a good amount of charts and graphical presentation has been included (Mishra and et.al., 2020). This graph is very assistive in order to share the information easily. With help of the chart the person can understand the thing by just looking at the graph. For instance, by just looking at the graph relating to impact of COVID 19 on business it is clear that there is significant impact as agreed by 66 % of people. Moreover, another key feature of the current infographic is that there is a good balance between the text and images. Hence, this creates a better effect on the reader. Opportunities identified in infographic With respect to the concerned infographic the opportunity being identified is that there can be use of more colours instead of sticking on one. This is particularly because of the reason
that in case there will be a combination of two or more colours then this will improve the presentation aspect of infographic (Chen and et.al., 2019). Moreover, with respect to the data, the opportunity identified is that the current pandemic has resulted in significant industry disruption which is beneficial for the businesses. Along with this another opportunity is that there is a chance of innovating the business in better and effective manner. The reason underlying this fact is that in case of reviving from the impact of COVID the companies will have to bring some good innovations. Problem identified By analysing and evaluating the infographic it is also seen that there are many different types of problem as well which have been identified within the infographic. The first and foremost problem identified is that there is lack of details relating to the charts and graphical presentation. For instance, in the case of chart relating to impact of COVID 19 on business there is mention of impact but it is not specified that whether it is overall business or any particular industry or type of business. this does not provide for complete information as this data which relates with the industry or any specific country or overall world (Blackburn, 2019). in addition to this, another problem being identified is the chart relating to channel partners expect more support from suppliers. This also relates with the same issue as the information is incomplete. This supplier relates to which industry or which area or this is with reference to whole world. almost in every chart this is the major issue that the whole data related to which sector or industry or this data particularly belongs to the particular country or overall world economy. Improving the design With the evaluation it is clear that there is requirement of some of the improvement in order to make the working in better and effective manner. This is necessary so that proper message is being communicated with the reader without any confusion (Zou and Qi, 2020). In the present infographic there were some issue and problem which could lead to confusion to the reader. Hence, some of the improvement being suggested to the makers for improving the infographic includes the following- The first and foremost improvement is to add the titles to each and every chart that to which industry the chart is representing the information. The reason underlying this fact is that in case the proper titles will be provided to each and every chart then this will assist viewer in understanding that it relates to which country.
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In addition to this, another suggestion it to inculcate more colours for representing some or the other thing. This is pertaining to the fact that in case some good light colour combinations will be used for representing different data then this will provide a better overview of the data. By just looking at the charts and infographic the person can summarise all the element present and information to be shared. Moreover, the information being present within the infographic must be presented in better and effective manner so that proper conclusion can be drawn from the infographic. This is necessary because when the information will be depicted in logical series then this will improve the capability of infographic in sharing information to the reader. Along with this, another suggestion for improving the infographic is that different shapes must be inserted by using different sizes. This use of different shapes and size will attract the attention of the viewers and will develop their interest towards reading the infographic. TASK 2 Incorporated in poster
REFERENCES Books and Journals Efroni, Z., and et.al., 2019. Privacy icons: a risk-based approach to visualisation of data processing.Eur. Data Prot. L. Rev..5. p.352. Mishra, P., and et.al., 2020. MBA-GUI: A chemometric graphical user interface for multi-block datavisualisation,regression,classification,variableselectionandautomatedpre- processing.Chemometrics and Intelligent Laboratory Systems.205. p.104139. Chen, Z., and et.al., 2019. Towards automated infographic design: Deep learning-based auto- extractionofextensibletimeline.IEEEtransactionsonvisualizationandcomputer graphics.26(1). pp.917-926. Blackburn,R.A.,2019.Usinginfographiccreationastoolforscience-communication assessment and a means of connecting students to their departmental research.Journal of Chemical Education.96(7). pp.1510-1514. Zou, Y. and Qi, N., 2020. Research on Visualization of Infographic Design under User Experience Thinking. InE3S Web of Conferences(Vol. 179, p. 02013). E3S Web of Conferences.