Apology Press Release | The South Thompson Inn

Running head: APOLOGY PRESS RELEASE
APOLOGY PRESS RELEASE
Name of the Student
Name of the University
Author Note

1APOLOGY PRESS RELEASE
THE SOUTH THOMPSON INN & CONFERENCE CENTRE EXPRESSES SINCERE
REGRET AND APOLOGY FOR THE UNFORTUNATE INCIDENT
Compensation offered to the wedding parties
Kamloops, 19th April 2020 – On the behalf of each staff of The South Thompson Inn &
Conference Centre, I, the General Manager of this hotel, would like to convey my sincere
apologies to the bride and the groom as well as their families and invited guests for the
unfortunate event in which the guests caught notice of a mouse eating away from the dinner
buffet (South Thompson Inn & Conference Centre, 2020). The incident occurred on 12th April
2020 and was recorded immediately and uploaded to social media platform by one of the guests,
since which I have received innumerable rumors and news that are untrue. Therefore, it was
decided by our board of directors to make this press release as soon as possible.
At the very beginning I would like to thank those families who have been choosing our hotel
since 1993 to stay, dine, organize meetings and even for holding auspicious events of their life
like marriage ceremonies. We thrive to ensure maximum comfort for the customers who opt for
this hotel for relaxation and rejuvenation. Our guests have always remained at the top of our
priority list. Talking about weddings, the Inn has remained a witness for several successful
marriage ceremonies and receptions. The newly-weds have boasted about our luxurious and
romantic honeymoon suites that has all modern amenities and an astounding natural view. Our
guests thoroughly enjoy the in-house created special menu by our chefs. The hotel receives
feedbacks from our customers in regular intervals. We treat them as a family and always work
towards further improvement (Nicoll, 2015).
The day when this mishap took place, was the reception night of this bride and groom and the
buffet was arranged on our special dining open lounge area that overlooks the South Thompson

2APOLOGY PRESS RELEASE
River. One of the guests had noticed the mouse on one of the dining tables. According to the
video which was recorded and uploaded to Instagram, a mouse was seen to be feasting on the
buffet dishes arranged for the invitees. This was informed to the catering staff who had taken
immediate and necessary actions to get rid of the only mouse present there, ensuring the safety of
the people at the same time. The guest naturally panicked about the quality of the food being
served. But it was assured from the hotel’s cooking staff that there was no harm in consuming
the food on the buffet tables as the mouse was feeding on one of the tables where the used plates
were piled up. This fact is real and completely true as no reports were received from any of the
guests being sick or unwell (Mbasera et al., 2016).
I urge not to consider my statements as my intention to defend for this occurrence as we do not
want to hurt the sentiments of our valued customers. But for the future and welfare of the hotel
as a whole, it is my ardent responsibility to provide a proper statement that justifies the incident.
And since it is the beginning of the construction work, the land is being dug by the workers for
the last few days. Some of our hotel staff had noticed that rats and mice have been loitering in
that construction site. But as our hotel premises are regularly cleaned and properly sanitized, we
have never imagined that such situations can take place. We assume that the mouse had
somehow managed to enter the hotel gardens and thereby reach the open lounge area (Lehman-
Wilzig & Seletzky, 2012).
We have taken immediate actions to improve our kitchen hygiene and hygiene of the entire hotel
so that further such unfortunate incidents do not happen. We have increased the frequency of
cleaning processes every day. More focus is being given to keep our open areas like the gardens
and open lounges free of rodents and other harmful insects. Insecticides and pesticides are being
applied without harming the natural environment of the hotel as we use only herbal and natural

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chemicals. We will also ensure that when any ceremony is held outdoors, the place is cleaned
several times and checked for rats before the program begins and even after it has started. In
addition to reduction of the previous dining charges, we would also like to offer a cocktail party
to our newly-weds’ families which will be entirely free of cost. But till then we request our
valuable customers to bear with us as we appreciate your patience and it will help us to resolve
this issue soon with necessary actions (Letter & Connect, 2019).

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References
Home | South Thompson Inn & Conference Centre | Kamloops. (2020). Retrieved 19 April 2020,
from https://souththompsonhotelkamloops.com/
Lehman-Wilzig, S., & Seletzky, M. (2012). Elite and popular newspaper publication of press
releases: Differential success factors. Public Relations Journal, 6(1), 1-25.
Letter, P. D. A., & Connect, P. D. A. (2019). Press releases. In ISPE (Vol. 10, p. 08).
Mbasera, M., Du Plessis, E., Saayman, M., & Kruger, M. (2016). Environmentally-friendly
practices in hotels. Acta Commercii, 16(1), 1-8.
Nicoll, L. H. (2015). How to write a press release. Nurse Author & Editor, 25(1), 1.