Argument Statement

Running head – ARGUNANT STATEMENT
Argument Statement
Name of the student
Name of the university
Author’s note

1ARGUNANT STATEMENT
Introduction
Medium of communication is considered to an important aspect for communication
(Álvarez-B, Belmonte & Estrella, 2016). With the development of technologies, new mode and
ways of communication is being developed. People are using this mediums to connect with one
another and conduct business. The following assessment will be discussing whether these are
actually helping or not in the service industry (Cheng, 2018).
Discussion
The hospitality industry have been using technological sites like Facebook and Twitter to
expand their business and communicate with their customers (Cox, 2014). From researches, it is
found that hotels which have used social media as a medium for the strategic growth have gained
more profit and being more effective in spreading their business (Iosim & Popescu, 2015).
However, there have not been any concrete research or proofs that would help in gaining access
to the fact that social media other innovative mediums would actually help in the progress. There
are many under developed counties or developing countries that does not have access these
social media sites, but that have not stopped them from gaining fame or attract more customers
towards them (Matikiti, Kruger & Saayman, 2016). Social media may have helped them in
building a portfolio but that have helped them in acquiring the trust of their customers for which
they would be eager to visit the hotels more.
Conclusion
Thus, the study could be concluded by providing an argument statement that questions
the service industry’s business conduction process by providing a brief insight about how they
have been using social media for communication and spreading their business.