The article critiques the nature and implication of corporate business and highlights the importance of reputation management. It stresses the need for differentiation between corporate social responsibility and reputation and the association of companies and stakeholders in fostering constructive reputation.

A company's reputation is very important, but it can be easily damaged. This document looks at how corporate reputation can be deep and fragile.

Corporate Reputation: Understanding the Deep but Frag

Corporate Reputation: The Deep but Fragile Nature of Corporate Reputation

Research Methods

Hartpury University and Hartpury College

Finance

Leadership Management

Professional Development

Marketing

Environmental Science

Political Science

Stakeholder Approach to Corporate Social Responsibility, Reputation and Business Performance

This article provides a critique on corporate social responsibility (CSR) and its importance in organizations. It discusses the role of employees in CSR and explores various activities such as personal social actions, charitable donations, and special events. The article also highlights the significance of corporate governance in promoting ethical practices. The research methodology used includes interpretivism research philosophy and inductive approach. Secondary sources are used for data collection.

University of Malaya

Critique on a Corporate Social Responsibility Article

The third important topic which the article deals with is growth of control of governments over corporate organizations and changing scenario of government corporate relationship (Henisz, Dorobantu and Nartey 2014). The changing scenario of corporate social responsibility among the companies, product markets, capital market, culture and governments has again formed that crux of the article ‘Influence of national institutions on the corporate social responsibility practices of Small-and Medium-sized Enterprises in the food-processing industry: Differences between France and Morocco’

The Multinational Corporation as a Political Actor: Varieties of Capitalism Revisited

This article discusses the concept of corporate social responsibility (CSR) and its importance in enhancing accountability to the company, its stakeholders, and the public. It also highlights the benefits of CSR, including cost-saving, improved financial performance, and increased revenues. The article provides a case study of Suncorp Group Limited, an Australian-based company that practices CSR and provides adequate disclosures to its stakeholders.

Corporate Social Responsibility

Assignment on Corporate Social Responsibility (pdf)

This article questions whether governmental support and enthusiasm for CSR is appropriate, given the neo-classical view of corporations as entities devoted to the maximisation of shareholder wealth. It examines legislation that already imposes obligations on companies to behave in a socially responsible manner, and looks at some of the recent CSR initiatives in Australia. The motivations for CSR are examined, highlighting the issue of protection of corporate reputation and the government's motives for its encouragement of CSR. Finally, the proper role of CSR in Australia will be analysed.

Corporate Reputation: The Deep but Fragile Nature of Corporate Reputation

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