The article ‘The end of web neutrality, the end of the Internet’ states that as per the decision of FCC, the agency of USA will be accountable for the telecom sector of United States of America. This has been modified the position of the service providers of internet. In United States of America, there has long been the call for deregulation of sector of ISPs. In beginning of year 2000, the Voice over IP (VoIP) was developed. The communications through telephone was costly in the USA at the time; this system that created it possible to do phone call at no cost, for that reason met huge achievement. The same phenomenon may be appeared in the present world with the services given by Netflix that may freely render the users with streaming video contents. From year 2013, various efforts have created to finish the legal concept of common carrier as applied to Internet access providers of United States (De Carvalho, Schaurich and Granville, 2018). There is thus a disagreement between content providers and service providers (pipes). The service providers protest that the content providers are making benefits of pipe, with no contribution to develop an infrastructure. The important thing to consider is that certain huge 5 tech corporations are their personal internet service provider. For an instance, Google is internet service provider for city Kansas. This is also possibly the biggest owner of optical fiber. In conclusion, the investments seem sustainable, even in the market places of Europe that is considerably more viable than the market places of United States, where the cost to subscribe the internet are 3 times costly in comparison of cost in Europe. In this way, it seems possible for internet service providers to keep the investment’s level (Smirnova, Lipenbergs and Bobrovs, 2018).