Asian Wedding and Bridal Wear

ASIAN WEDDING AND BRIDAL
WEAR

Introduction about the idea
• The present report is based on Asian wedding and bridal wear.
• Thus, Exquisite ethnic designs will be a new start up that will offer an array of accessories for all the
female members of the bridal party. This entity will promote the services mainly for Asian wedding
that involves in rich cultural customs and religious practice.
• Asian weddings are well known for their vibrancy, traditions and unique culture. The ancient history
influences the traditions and rituals of these weddings but bridal wear, ethnic costumes for family
members remains the central theme.
• Southall, London is popular among local citizens as well as tourist for the antiques, jewellery and
ethnic design wear. The shops in this region showcase the traditional culture and themes of Asia.

Justify the chosen industry
• The present PPT is based on clothing industry. Thus, Exquisite bride ethnic is a store like no
other. The unique and attractive traditions are making Asian weddings a very popular trend in
London. In addition to this city is also becoming a popular location for destination wedding.
• The fashion industry and sense of London holds a unique place in entire world. Thus the start
up has potential to capture market segment strongly. For this business demographic segment is
used in which women of marriage age are targeted as customers.
• The Asian weddings and ethnic wear are not only becoming popular in Asian communities but
in European and other communities as well which is increasing demands for such start ups.