Evaluate Partnership as a Business Organization for Little Dessert Shop

Assessment 1
(Report)

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Evaluate a partnership as a type of business organization with reference to Mary and Sue's
“Little Dessert Shop”...................................................................................................................1
Use the Porters 5 forces framework to analyse “Little Dessert Shop” business and advise on
how Marry and Sue can achieve competitive advantage by managing the relationships with
these forces...................................................................................................................................2
Clearly discuss any three of macro environmental factors with particular reference to how they
can help improve the business ....................................................................................................3
CONCLUSION................................................................................................................................4
REFERENCE ..................................................................................................................................6

INTRODUCTION
Business plan is defined as formal written document that contains business goals and
activities which is required to be complete. For each organization it is important to understand
the needs and wants of their customers and provide the products and services accordingly. This
can be lays out a written roadmap for each organization by considering marketing, financial, and
operational activities (Hair Jr, Page and Brunsveld, 2019). If all activities and performance are
managed or organised in changing environment then it will be difficult to operate the business
and attain the goals. The present report is based on case study of Mary Jones and her business
partner, Sue Jackson who set up “Little Dessert Shop” which is located in the busy Bullring
Shopping Centre Birmingham. Both partners have experienced as they worked in this sector.
This report covers understanding about types of business organization, uses of Porter's 5 forces
to analyse competition and macro environmental factors with particular reference that helps to
improve business.
MAIN BODY
Evaluate a partnership as a type of business organization with reference to Mary and Sue's “Little
Dessert Shop”.
Meaning of partnership: Partnership is an arrangement or agreement between two and
more than two people who are collected to operate their business and share the profits as well as
liabilities. This is a kind of business which is started by more than two people by sharing their
profitability ratio, distributing responsibilities and generating the higher performance. For
example, Mary and Sue started their business as a partnership by deciding the ratio of
profitability and loss in business activities that can help to operate the business and increase
performance in competitive market. Both partners have started “Little Dessert Shop” by working
collectively as they decided they roles and responsibilities by contributed £ 30,000, by securing
the – year lease on a shop. They understand what their customers wants and how they can be
satisfied so products and services in their dessert shop provides accordingly (Lopez, Bastein and
Tukker, 2019).
Types of Partnership
1