Economics and International Business Law Assignment

Added on - 21 Apr 2020

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qwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnEconomics and InternationalBusiness LawAssessment 2(Student Details: )
ASSESSMENT2Executive SummaryBusiness expansion is a crucial task for any business, particularly because of the resourceswhich have to be deployed in this regard. This is not only in terms of the monetary investment,but also due to the efforts put in by the company for expanding its base in a differentjurisdiction. Instead of directly opting for forming a permanent base in a new nation, it ispreferable to form a temporary base in such target market. In this regard, the company has theoption of hiring an agent, availing services of a distributor or forming a joint venture with anentity of the target market.Through this report, the reasons for Harry Incorporated to choose joint venture as the choice ofexpanding their base in the target market of China for their fast food business. Once this isdone, the key terms which have to be incorporated in the joint venture have been detailed, sothat a joint venture can be formed by Harry Incorporated with ABC Incorporated for their fastfood business.
ASSESSMENT3Table of ContentsIntroduction.....................................................................................................................................4Agency, Distributor and Joint Venture............................................................................................4Agency/ Distributor- An Alternative............................................................................................5Joint Venture- Most Suitable.......................................................................................................7Key Terms of JV Agreement.............................................................................................................8Conclusion......................................................................................................................................11References.....................................................................................................................................12
ASSESSMENT4IntroductionWhen an entity wishes to expand their business, there are a number of crucial factors whichhave to be given due consideration, before opting for a medium of expansion (Chan, 2006). Acompany can choose to expand its business by hiring an agent of other nation, hiring adistributor to sell their products, or can opt for the formation of a joint venture with an entityof the nation in which the company wants to expand itself. Harry Incorporated (fictionalcompany) is faced with this very dilemma of which method they need to opt for expanding theirbusiness in China.Harry Incorporated is expanding its based in China, where the long term plan of the company isto form a branch in China, to tap its growing market. The reason for opting for China is that thenation has the largest population in the world, let alone the Eastern nations, and for a fast foodcompany like ours, a higher population raises the prospects of profits (Hackett, 2014). However,instead of directly setting base in China, the company wants to evaluate the conditions presentin the nation. And so, a dilemma has been raised on which method the company should opt foras its beginning in China. Thus, the report presents an evaluation of the three options availablewith it for expanding in China. Once this is done, the key requirements of establishing suchoption would be highlighted.
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