BSBMGT616 - Develop and Implement
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Teacher Remarks:
BSBMGT616
Develop and implement
strategic plans
Learner Workbook
BSBMGT616
Develop and implement
strategic plans
Learner Workbook
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P a g e | 2
Assessment criteria for BSBMGT616
Develop and implement strategic plans
In this document, you will find the foundation of what is required to become competent in
this unit. For further information on each element, you can refer to the Assessment Matrix.
Included in this document are the elements for the unit, foundation skills, assessment
requirements as well as an assessment tool definition list and the crucial observation and third
party check lists. As well as all of the areas covered here, each student must also complete all
workbook activities, case studies and major activities, where stated, to become competent
within this unit.
NOTE – Re-assessment:
Students will have maximum two (2) reassessments attempts if competency is not achieved
on the first instance.
The final grade of ‘S’ forSatisfactory or ‘NYS’ for Not Yet Satisfactory is only given at the
completion of the unit of competency when all components or parts of the assessment are
graded.
Elements for Competency Demonstration
Elements for Competency Assessment:
1. Confirm organisation vision and mission
2. Analyse internal and external environment
3. Write strategic plan
4. Implement strategic plan
Performance Evidence:
Evidence of the ability to:
Consult and communicate effectively with relevant stakeholders to:
o confirm or revise the organisation’s mission, vision and values
o validate findings of research and analysis
Assessment criteria for BSBMGT616
Develop and implement strategic plans
In this document, you will find the foundation of what is required to become competent in
this unit. For further information on each element, you can refer to the Assessment Matrix.
Included in this document are the elements for the unit, foundation skills, assessment
requirements as well as an assessment tool definition list and the crucial observation and third
party check lists. As well as all of the areas covered here, each student must also complete all
workbook activities, case studies and major activities, where stated, to become competent
within this unit.
NOTE – Re-assessment:
Students will have maximum two (2) reassessments attempts if competency is not achieved
on the first instance.
The final grade of ‘S’ forSatisfactory or ‘NYS’ for Not Yet Satisfactory is only given at the
completion of the unit of competency when all components or parts of the assessment are
graded.
Elements for Competency Demonstration
Elements for Competency Assessment:
1. Confirm organisation vision and mission
2. Analyse internal and external environment
3. Write strategic plan
4. Implement strategic plan
Performance Evidence:
Evidence of the ability to:
Consult and communicate effectively with relevant stakeholders to:
o confirm or revise the organisation’s mission, vision and values
o validate findings of research and analysis
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o get input to and endorsement of strategic plans
o brief relevant parties about the plan
o get input to and endorsement of strategic plans
o brief relevant parties about the plan
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Analyse organisation’s internal and external environment to formulate
strategic plans including:
o background and research relevant to the plan
o legislation, regulations and codes of practice, including for intellectual
property
o objectives, strategies and priorities
o roles and responsibilities
o performance indicators
o timeframes
o consideration of co-operative ventures
o cost-benefit and risk analysis
Seek advice from appropriate experts wherever necessary
Monitor and evaluate the implementation of the plan and make refinements as
appropriate
Review effectiveness of planning processes and identify opportunities for
improvement
Foundation Skills:
Reading
Identifies and analyses complex organisational texts to determine business
requirements
Reviews, evaluates, interprets and applies content from a range of sources to
aid in development of strategies
Writing
Analyse organisation’s internal and external environment to formulate
strategic plans including:
o background and research relevant to the plan
o legislation, regulations and codes of practice, including for intellectual
property
o objectives, strategies and priorities
o roles and responsibilities
o performance indicators
o timeframes
o consideration of co-operative ventures
o cost-benefit and risk analysis
Seek advice from appropriate experts wherever necessary
Monitor and evaluate the implementation of the plan and make refinements as
appropriate
Review effectiveness of planning processes and identify opportunities for
improvement
Foundation Skills:
Reading
Identifies and analyses complex organisational texts to determine business
requirements
Reviews, evaluates, interprets and applies content from a range of sources to
aid in development of strategies
Writing
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Prepares strategic plans for relevant stakeholders incorporating appropriate
vocabulary, grammatical structure and conventions
Incorporates amendments to documents according to organisational
requirements
Collates and compiles data to convey specific information, requirements and
recommendations
Prepares strategic plans for relevant stakeholders incorporating appropriate
vocabulary, grammatical structure and conventions
Incorporates amendments to documents according to organisational
requirements
Collates and compiles data to convey specific information, requirements and
recommendations
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Oral Communication
Presents information and seeks advice using language and register appropriate
to audience
Participates in discussions using listening and questioning to elicit the views
of others and to clarify or confirm understanding
Numeracy
Interprets and analyses statistical data and mathematical information to
consider trends and resource implications of proposed strategies
Navigate the world of work
Works autonomously making high level decisions to achieve and improve
organisational goals
Takes a lead role in the development of strategies to achieve organisational
goals
Interact with others
Selects and uses appropriate conventions and protocols when communicating
with internal and external stakeholders to seek or share information
Collaborates with others to achieve joint outcomes, playing an active role in
facilitating effective group interaction, influencing direction and taking a
leadership role
Seeks feedback or expert advice where required
Get the work done
Develops flexible plans for complex, high impact activities with strategic
implications, taking into account capabilities, efficiencies and effectiveness
Systematically gathers and analyses all relevant information and evaluates
options to inform decisions about organisational strategies
Evaluates outcomes to identify opportunities for improvement
Oral Communication
Presents information and seeks advice using language and register appropriate
to audience
Participates in discussions using listening and questioning to elicit the views
of others and to clarify or confirm understanding
Numeracy
Interprets and analyses statistical data and mathematical information to
consider trends and resource implications of proposed strategies
Navigate the world of work
Works autonomously making high level decisions to achieve and improve
organisational goals
Takes a lead role in the development of strategies to achieve organisational
goals
Interact with others
Selects and uses appropriate conventions and protocols when communicating
with internal and external stakeholders to seek or share information
Collaborates with others to achieve joint outcomes, playing an active role in
facilitating effective group interaction, influencing direction and taking a
leadership role
Seeks feedback or expert advice where required
Get the work done
Develops flexible plans for complex, high impact activities with strategic
implications, taking into account capabilities, efficiencies and effectiveness
Systematically gathers and analyses all relevant information and evaluates
options to inform decisions about organisational strategies
Evaluates outcomes to identify opportunities for improvement
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Applies problem solving processes to identify risks, evaluate options and
determine solutions
Applies problem solving processes to identify risks, evaluate options and
determine solutions
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Knowledge Evidence:
To complete the unit requirements safely and effectively, the individual must:
Outline the legislation, regulations and codes of practice relevant to the
organisation’s strategic plan
Give examples of risks and risk management strategies relevant to strategic
planning including:
o intellectual property rights and responsibilities
o other risks
Outline strategic planning methodologies including political, economic, social
and technological (PEST) analysis and strengths, weaknesses, opportunities
and threats analysis (SWOT)
Identify internal and external sources of information relevant to the
organisation's market, competitors, customer base, vision, values and
capabilities
Outline techniques for developing organisational values
Assessment Conditions:
Assessment must be conducted in a safe environment where evidence gathered demonstrates
consistent performance of typical activities experienced in the management and leadership
field of work and include access to:
Relevant legislation, regulations, standards and codes
Workplace documentation and resources
Case studies and, where possible, real situations
Interaction with others.
Assessors must satisfy NVR/AQTF assessor requirements.
Links:
Knowledge Evidence:
To complete the unit requirements safely and effectively, the individual must:
Outline the legislation, regulations and codes of practice relevant to the
organisation’s strategic plan
Give examples of risks and risk management strategies relevant to strategic
planning including:
o intellectual property rights and responsibilities
o other risks
Outline strategic planning methodologies including political, economic, social
and technological (PEST) analysis and strengths, weaknesses, opportunities
and threats analysis (SWOT)
Identify internal and external sources of information relevant to the
organisation's market, competitors, customer base, vision, values and
capabilities
Outline techniques for developing organisational values
Assessment Conditions:
Assessment must be conducted in a safe environment where evidence gathered demonstrates
consistent performance of typical activities experienced in the management and leadership
field of work and include access to:
Relevant legislation, regulations, standards and codes
Workplace documentation and resources
Case studies and, where possible, real situations
Interaction with others.
Assessors must satisfy NVR/AQTF assessor requirements.
Links:
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Companion volumes available from the IBSA website:
http://www.ibsa.org.au/companion_volumes
Any observations and practical assessments must be recorded in the observation checklist.
All practical tasks should be demonstrated during the length of the course. As the instructor,
you must maintain a record demonstrating the date of the practical activities and any
comments relevant to the performance of each student. Where a student is not able to
demonstrate competence in a practical observation activity, further questioning should be put
in its place.
As the instructor, you could be assessing the student’s literacy, numeracy and language skills,
as well as the content and context of his/her answers.In some cases, you will have to adjust
and amend the assessment tools, using different and varied methods (such as oral
assessment), to allow students to be assessed according to their needs and abilities.
Companion volumes available from the IBSA website:
http://www.ibsa.org.au/companion_volumes
Any observations and practical assessments must be recorded in the observation checklist.
All practical tasks should be demonstrated during the length of the course. As the instructor,
you must maintain a record demonstrating the date of the practical activities and any
comments relevant to the performance of each student. Where a student is not able to
demonstrate competence in a practical observation activity, further questioning should be put
in its place.
As the instructor, you could be assessing the student’s literacy, numeracy and language skills,
as well as the content and context of his/her answers.In some cases, you will have to adjust
and amend the assessment tools, using different and varied methods (such as oral
assessment), to allow students to be assessed according to their needs and abilities.
P a g e | 10
Assessment Tool Definitions
Assessment Tool How is it used? What is it?
Learner Guide
(To be used as an informational guide)
The Learner Guide links with the Learner
Workbook as it provides the information
given during sessions and more. It can help
students to further their knowledge and to
also complete the activities.
Learner Workbook Activities
(Entire completion is required)
Each student should be given a Learner
Workbook which will hold many activities,
both formative and summative, that all need
to be completed in conjunction with the
appropriate sessions. The PowerPoint,
Learner Guide and instructor should
provide further information to help with the
activities.
Observation/Demonstration
(To be completed for each numbered point as
stated on the checklist)
An observation should be completed for
each of the students by the instructor. If the
tasks aren’t everyday actions, a simulated
environment is acceptable, or a
demonstration can be set up. An
observation checklist can be found at the
end of this document.
Skills and Knowledge Activity
(Entire completion is required)
A Skills and Knowledge Activity is a
summative assessment and is found before
the Major Activity in the Learner
Workbook. This should take between 1-2
hours and every student should complete
this work. It is a requirement for each unit
to check knowledge and understanding of
the foundation skills and knowledge
evidence.
Major Activity A Major Activity is a summative
Assessment Tool Definitions
Assessment Tool How is it used? What is it?
Learner Guide
(To be used as an informational guide)
The Learner Guide links with the Learner
Workbook as it provides the information
given during sessions and more. It can help
students to further their knowledge and to
also complete the activities.
Learner Workbook Activities
(Entire completion is required)
Each student should be given a Learner
Workbook which will hold many activities,
both formative and summative, that all need
to be completed in conjunction with the
appropriate sessions. The PowerPoint,
Learner Guide and instructor should
provide further information to help with the
activities.
Observation/Demonstration
(To be completed for each numbered point as
stated on the checklist)
An observation should be completed for
each of the students by the instructor. If the
tasks aren’t everyday actions, a simulated
environment is acceptable, or a
demonstration can be set up. An
observation checklist can be found at the
end of this document.
Skills and Knowledge Activity
(Entire completion is required)
A Skills and Knowledge Activity is a
summative assessment and is found before
the Major Activity in the Learner
Workbook. This should take between 1-2
hours and every student should complete
this work. It is a requirement for each unit
to check knowledge and understanding of
the foundation skills and knowledge
evidence.
Major Activity A Major Activity is a summative
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(Entire completion is required) assessment and can be found in the Learner
Workbook, after all the activities are
completed. This is an extended piece of
summative assessment which should take
anywhere between 1-2 hours and every
student should complete this work. It is a
requirement for each unit to check
knowledge and understanding.
(Entire completion is required) assessment and can be found in the Learner
Workbook, after all the activities are
completed. This is an extended piece of
summative assessment which should take
anywhere between 1-2 hours and every
student should complete this work. It is a
requirement for each unit to check
knowledge and understanding.
P a g e | 12
Observation/Demonstration
Throughout this unit, the learner will be expected to show their competency of the elements
through observations or demonstrations. The observations and demonstrations will be
completed as well as the formative and summative assessments found in the Learner
Workbook. An explanation of demonstrations and observations:
Demonstration is off-the-job
A demonstrationwill require:
Performing a skill or task that is asked of you
Undertakinga simulation exercise
Observation is on-the-job
The observation will usually require:
Performing a work based skill or task
Interaction with colleagues and/or customers
The observation/demonstration will take place either in the workplace or the training
environment, depending on the task to be undertaken and whether it is an observation or
demonstration. Each task must be observed. You will need to ensure you provide the learner
with the correct equipment and/or materials to complete the task. You will also need to
inform the learner of the time they have to complete the task; this will once again vary,
depending on the task.
Learner should be able to demonstrate they can:
Confirm organisation vision and mission
Analyse internal and external environment
Write strategic plan
Implement strategic plan
Learners should also demonstrate the following skills:
Reading
Observation/Demonstration
Throughout this unit, the learner will be expected to show their competency of the elements
through observations or demonstrations. The observations and demonstrations will be
completed as well as the formative and summative assessments found in the Learner
Workbook. An explanation of demonstrations and observations:
Demonstration is off-the-job
A demonstrationwill require:
Performing a skill or task that is asked of you
Undertakinga simulation exercise
Observation is on-the-job
The observation will usually require:
Performing a work based skill or task
Interaction with colleagues and/or customers
The observation/demonstration will take place either in the workplace or the training
environment, depending on the task to be undertaken and whether it is an observation or
demonstration. Each task must be observed. You will need to ensure you provide the learner
with the correct equipment and/or materials to complete the task. You will also need to
inform the learner of the time they have to complete the task; this will once again vary,
depending on the task.
Learner should be able to demonstrate they can:
Confirm organisation vision and mission
Analyse internal and external environment
Write strategic plan
Implement strategic plan
Learners should also demonstrate the following skills:
Reading
P a g e | 13
Writing
Oral Communication
Numeracy
Navigate the world of work
Interact with others
Get the work done
Observation/Demonstration Checklist
Candidate’s Name
Assessor or Observer’s
Name
Saqib
Unit of Competence
(Code and Title)
BSBMGT Develop and Implement Strategic Plans
Date of Assessment 22/09/2019
Location 75 Gozzard Street, Gungahlin 2912 ACT, at CBTC.
Demonstration Tasks Completed
Materials and
Equipment
Provided
Tasks to be observed, demonstrated or simulated if appropriate Yes No
1.1 Check with stakeholders that organisational vision and mission are
still held to be current and are supported
1.2 Make any changes or refinements to vision or mission statement as
required
1.3 Review or develop organisational values to support the vision and
mission statement
Writing
Oral Communication
Numeracy
Navigate the world of work
Interact with others
Get the work done
Observation/Demonstration Checklist
Candidate’s Name
Assessor or Observer’s
Name
Saqib
Unit of Competence
(Code and Title)
BSBMGT Develop and Implement Strategic Plans
Date of Assessment 22/09/2019
Location 75 Gozzard Street, Gungahlin 2912 ACT, at CBTC.
Demonstration Tasks Completed
Materials and
Equipment
Provided
Tasks to be observed, demonstrated or simulated if appropriate Yes No
1.1 Check with stakeholders that organisational vision and mission are
still held to be current and are supported
1.2 Make any changes or refinements to vision or mission statement as
required
1.3 Review or develop organisational values to support the vision and
mission statement
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1.4 Gain support for strategic planning process from all relevant
stakeholders
222 Determine information requirements and undertake or commission
research to deliver relevant information
222 Analyse political, economic, social, and technological developments
in a global context
222 Seek advice from appropriate experts wherever necessary
222 Identify and consider strengths and weaknesses of existing and
potential competitors and allies
222 Analyse organisation's strengths, weaknesses, opportunities and
threats
222 Consider cooperative ventures that are supported by risk and cost
benefit analyses, are consistent with the organisational vision,
mission and values, and provide for due diligence
222 Check that analysis of internal and external environment is
consistent with the perspectives of other informed people
3.1 Document relevant research and background for inclusion in the
strategic plan
3.2 Formulate strategic objectives and strategies needed for the future
3.3 Detail each strategy with an assigned priority, a timeframe,
responsible parties and measurable performance indicators
3.4 Circulate strategic plan for comment, support and endorsement
222 Communicate strategic plan to all relevant parties
1.4 Gain support for strategic planning process from all relevant
stakeholders
222 Determine information requirements and undertake or commission
research to deliver relevant information
222 Analyse political, economic, social, and technological developments
in a global context
222 Seek advice from appropriate experts wherever necessary
222 Identify and consider strengths and weaknesses of existing and
potential competitors and allies
222 Analyse organisation's strengths, weaknesses, opportunities and
threats
222 Consider cooperative ventures that are supported by risk and cost
benefit analyses, are consistent with the organisational vision,
mission and values, and provide for due diligence
222 Check that analysis of internal and external environment is
consistent with the perspectives of other informed people
3.1 Document relevant research and background for inclusion in the
strategic plan
3.2 Formulate strategic objectives and strategies needed for the future
3.3 Detail each strategy with an assigned priority, a timeframe,
responsible parties and measurable performance indicators
3.4 Circulate strategic plan for comment, support and endorsement
222 Communicate strategic plan to all relevant parties
P a g e | 15
222 Brief people with a specific role in relation to strategies
222 Use performance indicators to monitor progress in implementing
plan
222 Make necessary refinements to plan
222 Evaluate achievement of objectives at agreed milestones
222 Review effectiveness of plan and consider methods for improving
strategic planning processes
The candidate’s performance was: Satisfactory Not Yet Satisfactory
Further Comments:
Candidate’s Signature
Assessor/Observer’s Signature Saqib
Table of Contents
222 Brief people with a specific role in relation to strategies
222 Use performance indicators to monitor progress in implementing
plan
222 Make necessary refinements to plan
222 Evaluate achievement of objectives at agreed milestones
222 Review effectiveness of plan and consider methods for improving
strategic planning processes
The candidate’s performance was: Satisfactory Not Yet Satisfactory
Further Comments:
Candidate’s Signature
Assessor/Observer’s Signature Saqib
Table of Contents
P a g e | 16
Activities..................................................................................................................................14
Activity 1a.........................................................................................................................14
Activity 2a.........................................................................................................................16
Activity 2b........................................................................................................................17
Activity 2c.........................................................................................................................18
Activity 2d........................................................................................................................19
Activity 2e.........................................................................................................................20
Activity 2f.........................................................................................................................21
Activity 3a.........................................................................................................................22
Activity 4a.........................................................................................................................23
Activity 4b........................................................................................................................24
Skills and Knowledge Activity.........................................................................................25
Major Activity...................................................................................................................26
Activities..................................................................................................................................14
Activity 1a.........................................................................................................................14
Activity 2a.........................................................................................................................16
Activity 2b........................................................................................................................17
Activity 2c.........................................................................................................................18
Activity 2d........................................................................................................................19
Activity 2e.........................................................................................................................20
Activity 2f.........................................................................................................................21
Activity 3a.........................................................................................................................22
Activity 4a.........................................................................................................................23
Activity 4b........................................................................................................................24
Skills and Knowledge Activity.........................................................................................25
Major Activity...................................................................................................................26
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Candidate Details
Assessment – BSBMGT616:Develop and implement strategic plans.
Please complete the following activities and hand in to your trainer for marking.This forms
part of your assessment for BSBMGT616: Develop and implement strategic plans.
Name: _____________________________________________________________
Address: _____________________________________________________________
_____________________________________________________________
Email: _____________________________________________________________
Mobile No: _____________________________________________________________
DECLARATION
I declare that no part of this assessment has been copied from another person’s work
with the exception of where I have listed or referenced documents or work and that no
part of this assessment has been written for me by another person.
Signed:
____________________________________________________________
Date: __________22ndSeptember, 2019 _______________________________
If activities have been completed as part of a small group or in pairs, details of the
learners involved should be provided below;
This activity workbook has been completed by the following persons and we acknowledge
that it was a fair team effort where everyone contributed equally to the work completed.We
declare that no part of this assessment has been copied from another person’s work with the
exception of where we have listed or referenced documents or work and that no part of this
assessment has been written for us by another person.
Learner 1: ____________________________________________________________
Signed:
____________________________________________________________
Learner 2: ____________________________________________________________
Candidate Details
Assessment – BSBMGT616:Develop and implement strategic plans.
Please complete the following activities and hand in to your trainer for marking.This forms
part of your assessment for BSBMGT616: Develop and implement strategic plans.
Name: _____________________________________________________________
Address: _____________________________________________________________
_____________________________________________________________
Email: _____________________________________________________________
Mobile No: _____________________________________________________________
DECLARATION
I declare that no part of this assessment has been copied from another person’s work
with the exception of where I have listed or referenced documents or work and that no
part of this assessment has been written for me by another person.
Signed:
____________________________________________________________
Date: __________22ndSeptember, 2019 _______________________________
If activities have been completed as part of a small group or in pairs, details of the
learners involved should be provided below;
This activity workbook has been completed by the following persons and we acknowledge
that it was a fair team effort where everyone contributed equally to the work completed.We
declare that no part of this assessment has been copied from another person’s work with the
exception of where we have listed or referenced documents or work and that no part of this
assessment has been written for us by another person.
Learner 1: ____________________________________________________________
Signed:
____________________________________________________________
Learner 2: ____________________________________________________________
P a g e | 18
Signed:
____________________________________________________________
Learner 3: ____________________________________________________________
Signed:
____________________________________________________________
Signed:
____________________________________________________________
Learner 3: ____________________________________________________________
Signed:
____________________________________________________________
P a g e | 19
Competency Record to be completed
Learner Name: ___________________________
Date of Assessment: ___________________22/09/2019_________________
The learner has been assessed as competent in the elements and performance criteria
and the evidence has been presented as;
Assessor
Initials
Authentic S
Valid S
Reliable S
Current S
Sufficient S
Learner is deemed: NOT YET SATISFACTORY
SATISFACTORY
Comments from Trainer/Assessor:
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
Competency Record to be completed
Learner Name: ___________________________
Date of Assessment: ___________________22/09/2019_________________
The learner has been assessed as competent in the elements and performance criteria
and the evidence has been presented as;
Assessor
Initials
Authentic S
Valid S
Reliable S
Current S
Sufficient S
Learner is deemed: NOT YET SATISFACTORY
SATISFACTORY
Comments from Trainer/Assessor:
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
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___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
____________________________________________
Assessor Signature: Saqib
Observation/Demonstration
Throughout this unit, you will be expected to show your competency of the elements through
observations or demonstrations. Your instructor will have a list of demonstrations you must
complete or tasks to be observed. The observations and demonstrations will be completed as
well as the activities found in this workbook. An explanation of demonstrations and
observations:
Demonstration is off-the-job
A demonstrationwill require:
Performing a skill or task that is asked of you
Undertakinga simulation exercise
Observation is on-the-job
The observation will usually require:
Performing a work based skill or task
Interaction with colleagues and/or customers
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
____________________________________________
Assessor Signature: Saqib
Observation/Demonstration
Throughout this unit, you will be expected to show your competency of the elements through
observations or demonstrations. Your instructor will have a list of demonstrations you must
complete or tasks to be observed. The observations and demonstrations will be completed as
well as the activities found in this workbook. An explanation of demonstrations and
observations:
Demonstration is off-the-job
A demonstrationwill require:
Performing a skill or task that is asked of you
Undertakinga simulation exercise
Observation is on-the-job
The observation will usually require:
Performing a work based skill or task
Interaction with colleagues and/or customers
P a g e | 21
Your instructor will inform you of which one of the above they would like you to do. The
demonstration/observation will cover one of the unit’s elements.
The observation/demonstration will take place either in the workplace or the training
environment, depending on the task to be undertaken and whether it is an observation or
demonstration. Your instructor will ensure you are provided with the correct equipment
and/or materials to complete the task. They will also inform you of how long you have to
complete the task.
You must demonstrate you can:
Confirm organisation vision and mission
Analyse internal and external environment
Write strategic plan
Implement strategic plan
You must demonstrate the following skills:
Reading
Writing
Oral Communication
Numeracy
Navigate the world of work
Interact with others
Get the work done
Your instructor will inform you of which one of the above they would like you to do. The
demonstration/observation will cover one of the unit’s elements.
The observation/demonstration will take place either in the workplace or the training
environment, depending on the task to be undertaken and whether it is an observation or
demonstration. Your instructor will ensure you are provided with the correct equipment
and/or materials to complete the task. They will also inform you of how long you have to
complete the task.
You must demonstrate you can:
Confirm organisation vision and mission
Analyse internal and external environment
Write strategic plan
Implement strategic plan
You must demonstrate the following skills:
Reading
Writing
Oral Communication
Numeracy
Navigate the world of work
Interact with others
Get the work done
P a g e | 22
Activities
Activity 1a
Estimated
Time
1 hour
Objective To provide you with an opportunity to identify your organisation’s
mission statement, vision statement and core values.
Activity Ensure you have completed Table A. Consider your organization
where you are working or have worked or take any hypothetical
example.
Table A
Background of chosen organization: Unilever, one of the British – Dutch
company which is dealing in consumer goods across the globe. Unilever is
dual listed organization which offered employment to around 155000
employees. It offers wide range of products and services to the customers in
the category of beauty & personal care, food, refreshments, cleaning etc.
What does your
organisation do?
Is rendering services related to Beauty &
personal care, food& refreshments,
cleaning products worldwide?
How do you achieve it?
Being one of the multinational company,
opportunities for growth and development
is very high along with learning.
Who are your
customers/clients?
This company is having its business
operations worldwide and online as well
thus having global customer base.
What is the measurement
of your organisations
Activities
Activity 1a
Estimated
Time
1 hour
Objective To provide you with an opportunity to identify your organisation’s
mission statement, vision statement and core values.
Activity Ensure you have completed Table A. Consider your organization
where you are working or have worked or take any hypothetical
example.
Table A
Background of chosen organization: Unilever, one of the British – Dutch
company which is dealing in consumer goods across the globe. Unilever is
dual listed organization which offered employment to around 155000
employees. It offers wide range of products and services to the customers in
the category of beauty & personal care, food, refreshments, cleaning etc.
What does your
organisation do?
Is rendering services related to Beauty &
personal care, food& refreshments,
cleaning products worldwide?
How do you achieve it?
Being one of the multinational company,
opportunities for growth and development
is very high along with learning.
Who are your
customers/clients?
This company is having its business
operations worldwide and online as well
thus having global customer base.
What is the measurement
of your organisations
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P a g e | 23
success? The current revenue of the company is
€50.982 billion as per 2018 with 155,000
number of employees in 2019. It shows
that business unit is performing well.
Then complete the following
Workplace
example
What changes could be
made?
What process could
be adopted?
Mission statement Formulating sound
business plans and
strategies for long term
development and
growth.
By making use of
benchmarking tool, it
can assess standards
and processes as used
by rivalry company in
its own business
Vision statement Conducting in depth
research and survey
before launching any
product. This in turn
helps in assessing
customer’s requirement
and thereby ensures
success.
Survey needs to be
done via questionnaire.
Through this company
would become able
provide suitable
products to the
customers as per their
requirement.
Core Values Customer satisfaction
along with profit
maximisation
Delivering of best
quality product and
services business unit
can capitalize
opportunities available
in the market.
success? The current revenue of the company is
€50.982 billion as per 2018 with 155,000
number of employees in 2019. It shows
that business unit is performing well.
Then complete the following
Workplace
example
What changes could be
made?
What process could
be adopted?
Mission statement Formulating sound
business plans and
strategies for long term
development and
growth.
By making use of
benchmarking tool, it
can assess standards
and processes as used
by rivalry company in
its own business
Vision statement Conducting in depth
research and survey
before launching any
product. This in turn
helps in assessing
customer’s requirement
and thereby ensures
success.
Survey needs to be
done via questionnaire.
Through this company
would become able
provide suitable
products to the
customers as per their
requirement.
Core Values Customer satisfaction
along with profit
maximisation
Delivering of best
quality product and
services business unit
can capitalize
opportunities available
in the market.
P a g e | 24
Activity 2a
Estimated
Time
Approx 45 Minutes
Objective To provide you with an opportunity to identify examples of research
methods and resources required.
Activity Considering following factors from your own
workplace/research/commissioned functions, provide examples of what was
undertaken and needed to identify sufficient information for your strategic
plans.
Background: Research about market trend and potential customers may be
served as a strategy which in turn helps in getting appropriate information about
strategic plan.
Demographics Market trend has been evaluated for identifying
individuals who need to be targeted on the basis of various
aspects such as age, sex education, income level etc.
Economics In relation to strategic plan formulation information
pertaining to government policies, economic condition
interest and tax rate is highly required. Hence, by doing
evaluation UK’s economic outlook strategic plan can be
formulated effectually.
Internal
research
By doing SWOT analysis business unit can assess
strength, weaknesses, opportunities and threats available.
Referring this, competent framework can be developed by
Unilever for upcoming time period.
Market
segmentation
As per market demand, customer group market will be
selected. In-depth research and evaluation can be done for
this purpose.
Political Company must have information about government rules
and regulation, cross border policies while developing
Activity 2a
Estimated
Time
Approx 45 Minutes
Objective To provide you with an opportunity to identify examples of research
methods and resources required.
Activity Considering following factors from your own
workplace/research/commissioned functions, provide examples of what was
undertaken and needed to identify sufficient information for your strategic
plans.
Background: Research about market trend and potential customers may be
served as a strategy which in turn helps in getting appropriate information about
strategic plan.
Demographics Market trend has been evaluated for identifying
individuals who need to be targeted on the basis of various
aspects such as age, sex education, income level etc.
Economics In relation to strategic plan formulation information
pertaining to government policies, economic condition
interest and tax rate is highly required. Hence, by doing
evaluation UK’s economic outlook strategic plan can be
formulated effectually.
Internal
research
By doing SWOT analysis business unit can assess
strength, weaknesses, opportunities and threats available.
Referring this, competent framework can be developed by
Unilever for upcoming time period.
Market
segmentation
As per market demand, customer group market will be
selected. In-depth research and evaluation can be done for
this purpose.
Political Company must have information about government rules
and regulation, cross border policies while developing
P a g e | 25
strategic plan.
Product Delivering better quality product with unique feature is the
foremost requirement of planning. Hence, by focusing on
R&D company can provide customers with innovative
product.
Social At the time of planning, business unit should keep in mind
Beliefs and values of society.
Technological Emphasis need to be placed on the adoption of advanced
techniques of production which helps in getting the desired
level of outcome or success.
strategic plan.
Product Delivering better quality product with unique feature is the
foremost requirement of planning. Hence, by focusing on
R&D company can provide customers with innovative
product.
Social At the time of planning, business unit should keep in mind
Beliefs and values of society.
Technological Emphasis need to be placed on the adoption of advanced
techniques of production which helps in getting the desired
level of outcome or success.
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Activity 2b
Estimated
Time
20 minutes
Objective To provide you with an opportunity to give workplace examples
describing the importance of exploring issues with a global context.
Activity 1. What workplace examples can you provide to describe the
importance of exploring issues with a global context, rather than
domestic?
Your workplace example
In case of Unilever, the issue which is faced by company is in context of
expanding the business into different countries. As globalisation is the
process which helps companies to expand the business, thus issue are
raised in context of dealing with the environmental aspects.
The importance of global context in this example considering the PEST
analysis
P – political aspect which helps in determining all the legal factors which
is creating impact on business performance level such as rules, laws, tax
policies etc. At global level, legal aspects, rules and regulations differ to
the significant level. Thus, by evaluating all such aspects Unilever can do
planning for the future.
E – Economic conditions of the market place in which the company is
going to operates has to be understand before entering it. By doing
assessment, it has found that economic condition of different countries
vary in terms of recession and inflation. Hence, referring this strategies at
global level can be developed in the best possible way.
S – Social values and beliefs of the customers and delivering products and
services as per their mindset. In the recent times, needs, wants and
preferences of the customers are varying with the very high pace at global
level. Thus, by offering products according Unilever can get desired level
Activity 2b
Estimated
Time
20 minutes
Objective To provide you with an opportunity to give workplace examples
describing the importance of exploring issues with a global context.
Activity 1. What workplace examples can you provide to describe the
importance of exploring issues with a global context, rather than
domestic?
Your workplace example
In case of Unilever, the issue which is faced by company is in context of
expanding the business into different countries. As globalisation is the
process which helps companies to expand the business, thus issue are
raised in context of dealing with the environmental aspects.
The importance of global context in this example considering the PEST
analysis
P – political aspect which helps in determining all the legal factors which
is creating impact on business performance level such as rules, laws, tax
policies etc. At global level, legal aspects, rules and regulations differ to
the significant level. Thus, by evaluating all such aspects Unilever can do
planning for the future.
E – Economic conditions of the market place in which the company is
going to operates has to be understand before entering it. By doing
assessment, it has found that economic condition of different countries
vary in terms of recession and inflation. Hence, referring this strategies at
global level can be developed in the best possible way.
S – Social values and beliefs of the customers and delivering products and
services as per their mindset. In the recent times, needs, wants and
preferences of the customers are varying with the very high pace at global
level. Thus, by offering products according Unilever can get desired level
P a g e | 27
of outcomes globally.
T – Technological factors which has to be adopted for making
improvement in own business processes for gaining competitive edge.
Activity 2c
Estimated
Time
30 Minutes
Objective To provide you with an opportunity to detail your workplace experience
in seeking information from an expert.
Activity Using a workplace example, detail your comments on the following:
What is your workplace experience in seeking information from an
expert?
Advantages Disadvantages
Disclosure of crucial
as well as key business
information full.
Financial aspect
related to business
Investment made
during financial year
can be identified
Charging of high fees
Time consuming
process
of outcomes globally.
T – Technological factors which has to be adopted for making
improvement in own business processes for gaining competitive edge.
Activity 2c
Estimated
Time
30 Minutes
Objective To provide you with an opportunity to detail your workplace experience
in seeking information from an expert.
Activity Using a workplace example, detail your comments on the following:
What is your workplace experience in seeking information from an
expert?
Advantages Disadvantages
Disclosure of crucial
as well as key business
information full.
Financial aspect
related to business
Investment made
during financial year
can be identified
Charging of high fees
Time consuming
process
P a g e | 28
Activity 2d
Estimated
Time
30 Minutes
Objective To provide you with an opportunity to analyse your organisation’s
strengths, weaknesses, opportunities and threats.
Activity At the discretion of the instructor, complete an example of a SWOT
and/or PEST analysis using the templates provided in the notes and
examples from your workplace, or others provided by the instructor.
SWOT PEST
S – STRENGTHS OF THE
COMPANY AS WELL AS OF ITS
EMPLOYEES WHICH HAS
HELPED IN GAINING
COMPETITIVE ADVANTAGES
TO THE COMPANY. LARGE
MARKET SHARE AND
CUSTOMER BASE IS ITS
STRENGTH
W – DEALING IN ONLINE
SERVICES ACROSS THE
WORLD CAN MAKE IT
DIFFICULT IN MEETING
SATISFACTION LEVEL
SOMETIME.
O – CONDUCTING BUSINESS
OPERATIONS ACROSS THE
GLOBE HAS HELP IN
CAPTURING LARGE MARKET
SHARE AND PROFIT BASE AS
WELL.
T – COMPETITORS SUCH AS
Johnson & Johnson, COLGATE
P – ASPECT DETERMINING
FACTORS AS CREATING
IMPACT ON BUSINESS
PERFORMANCE LEVEL SUCH
AS RULES, LAWS, TAX
POLICIES ETC.
E – ECONOMIC CONDITIONS
OF THE MARKET PLACE IN
WHICH THE COMPANY IS
GOING TO OPERATE HAS TO
BE UNDERSTAND BEFORE
ENTERING IT.
S – SOCIAL VALUES AND
BELIEFS OF THE CUSTOMERS
AND DELIVERING PRODUCTS
AND SERVICES AS PER THEIR
MINDSET.
T – TECHNOLOGICAL
FACTORS WHICH HAS TO BE
ADOPTED FOR MAKING
IMPROVEMENT IN OWN
BUSINESS PROCESSES FOR
Activity 2d
Estimated
Time
30 Minutes
Objective To provide you with an opportunity to analyse your organisation’s
strengths, weaknesses, opportunities and threats.
Activity At the discretion of the instructor, complete an example of a SWOT
and/or PEST analysis using the templates provided in the notes and
examples from your workplace, or others provided by the instructor.
SWOT PEST
S – STRENGTHS OF THE
COMPANY AS WELL AS OF ITS
EMPLOYEES WHICH HAS
HELPED IN GAINING
COMPETITIVE ADVANTAGES
TO THE COMPANY. LARGE
MARKET SHARE AND
CUSTOMER BASE IS ITS
STRENGTH
W – DEALING IN ONLINE
SERVICES ACROSS THE
WORLD CAN MAKE IT
DIFFICULT IN MEETING
SATISFACTION LEVEL
SOMETIME.
O – CONDUCTING BUSINESS
OPERATIONS ACROSS THE
GLOBE HAS HELP IN
CAPTURING LARGE MARKET
SHARE AND PROFIT BASE AS
WELL.
T – COMPETITORS SUCH AS
Johnson & Johnson, COLGATE
P – ASPECT DETERMINING
FACTORS AS CREATING
IMPACT ON BUSINESS
PERFORMANCE LEVEL SUCH
AS RULES, LAWS, TAX
POLICIES ETC.
E – ECONOMIC CONDITIONS
OF THE MARKET PLACE IN
WHICH THE COMPANY IS
GOING TO OPERATE HAS TO
BE UNDERSTAND BEFORE
ENTERING IT.
S – SOCIAL VALUES AND
BELIEFS OF THE CUSTOMERS
AND DELIVERING PRODUCTS
AND SERVICES AS PER THEIR
MINDSET.
T – TECHNOLOGICAL
FACTORS WHICH HAS TO BE
ADOPTED FOR MAKING
IMPROVEMENT IN OWN
BUSINESS PROCESSES FOR
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P a g e | 29
ETC. ARE CREATING THREAT
FOR IT AS THEY ARE
EXPANDING THEIR BUSINESS
OPERATIONS.
GAINING COMPETITIVE EDGE.
Activity 2e
Estimated
Time
45 Minutes
Objective To provide you with an opportunity to show your understanding of
cooperative ventures, risk and cost-benefit analyses, organisational
vision, mission and values, and due diligence.
Activity Please complete a checklist of the areas suggested and if relevant, make
comments from a workplace experience on each.
Areas Your answers/comments
I understand what is a
cooperative or joint venture Yes, it helps in making decision
related to starting of business
I understand what is required
with a risk and cost-benefit
analysis in the context of a
cooperative or joint venture
It has been identified that risk
management plan and cost analysis
report are main base of every
business
I understand the measurement
of consistencies with the
organisational vision, mission
and values as they would relate
to considering a cooperative or
HELPS IN KEEPING RECORD
WHETHER COMPANY IS
WORKING TOWARDS
ATTAINMENT OF BUSINESS
ETC. ARE CREATING THREAT
FOR IT AS THEY ARE
EXPANDING THEIR BUSINESS
OPERATIONS.
GAINING COMPETITIVE EDGE.
Activity 2e
Estimated
Time
45 Minutes
Objective To provide you with an opportunity to show your understanding of
cooperative ventures, risk and cost-benefit analyses, organisational
vision, mission and values, and due diligence.
Activity Please complete a checklist of the areas suggested and if relevant, make
comments from a workplace experience on each.
Areas Your answers/comments
I understand what is a
cooperative or joint venture Yes, it helps in making decision
related to starting of business
I understand what is required
with a risk and cost-benefit
analysis in the context of a
cooperative or joint venture
It has been identified that risk
management plan and cost analysis
report are main base of every
business
I understand the measurement
of consistencies with the
organisational vision, mission
and values as they would relate
to considering a cooperative or
HELPS IN KEEPING RECORD
WHETHER COMPANY IS
WORKING TOWARDS
ATTAINMENT OF BUSINESS
P a g e | 30
joint venture GOAL OR NOT
I understand the details
required for due diligence and
what that entails
BY MAKING COMPLIANCE OF
APPLICABLE REGULATORY
NORMS AND STANDARDS, IT
ADDS TO THE VALUE OF
COMPANIES BRAND IMAGE.
Activity 2f
Estimated
Time
40 Minutes
Objective To provide you with an opportunity to check the results of an analysis
and findings of both internal and external environments.
Activity Please, complete an exercise by checking the results of an analysis and
findings of both internal and external environments
Use an example from your workplace.
If no example from your workplace is available, use an example
provided by the instructor
Use the examples of what to address and the format in the
templates provided in the notes
Example used In respect of Internal matters, the threats arises in
respect of conflict between the employees of not
agreeing on the same facts.
In respect of external matters, the issue raised in
form of strict government norms through which
company had to follow at the time of expanding
any business activities.
Analysis process In context of internal matters, the analysis is to be
joint venture GOAL OR NOT
I understand the details
required for due diligence and
what that entails
BY MAKING COMPLIANCE OF
APPLICABLE REGULATORY
NORMS AND STANDARDS, IT
ADDS TO THE VALUE OF
COMPANIES BRAND IMAGE.
Activity 2f
Estimated
Time
40 Minutes
Objective To provide you with an opportunity to check the results of an analysis
and findings of both internal and external environments.
Activity Please, complete an exercise by checking the results of an analysis and
findings of both internal and external environments
Use an example from your workplace.
If no example from your workplace is available, use an example
provided by the instructor
Use the examples of what to address and the format in the
templates provided in the notes
Example used In respect of Internal matters, the threats arises in
respect of conflict between the employees of not
agreeing on the same facts.
In respect of external matters, the issue raised in
form of strict government norms through which
company had to follow at the time of expanding
any business activities.
Analysis process In context of internal matters, the analysis is to be
P a g e | 31
done, by adapting the open door concept through
they can resoles issue by communicating with each
and every employees and discussing their
problems.
In the external analysis, the analysis is to be done
through choosing the appropriate government
norms and also imposing the rules to employees to
work accordingly.
Activity 3a
Estimated
Time
30 Minutes
Objective To provide you with an opportunity to detail your experiences on
developing a strategic plan.
Activity Please, detail your experiences on developing a strategic plan and list
your comments, in respect to the notes and your personal findings from
a workplace example.
If you do not have a workplace example, detail your understandings of
each of the suggested processes, using an example provided by the
instructor.
Areas you have
addressed
Your workplace
experience
Other examples
Documenting relevant
research and
background data
In depth research has
helped in identifying
key business issues
related to
unnecessary cost
expenses etc.
Has helped in
evaluating loop hole
in attaining business
aims
Formulating strategic HAS HELPED IN
FORMATION OF
BY ANALYSIS
BUSINESS NEEDS,
done, by adapting the open door concept through
they can resoles issue by communicating with each
and every employees and discussing their
problems.
In the external analysis, the analysis is to be done
through choosing the appropriate government
norms and also imposing the rules to employees to
work accordingly.
Activity 3a
Estimated
Time
30 Minutes
Objective To provide you with an opportunity to detail your experiences on
developing a strategic plan.
Activity Please, detail your experiences on developing a strategic plan and list
your comments, in respect to the notes and your personal findings from
a workplace example.
If you do not have a workplace example, detail your understandings of
each of the suggested processes, using an example provided by the
instructor.
Areas you have
addressed
Your workplace
experience
Other examples
Documenting relevant
research and
background data
In depth research has
helped in identifying
key business issues
related to
unnecessary cost
expenses etc.
Has helped in
evaluating loop hole
in attaining business
aims
Formulating strategic HAS HELPED IN
FORMATION OF
BY ANALYSIS
BUSINESS NEEDS,
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objectives and strategies BEST PLANS ON
THE BASIS OF
RESEARCH
CONDUCTED
ALLOCATION OF
BUSINESS
RESOURCES HAS
BEEN DONE
ACCORDINGLY.
Detailing each strategy
with an assigned
priority, a timeframe
and responsibility
EACH BUSINESS
STRATEGIES IS
ASSIGNED TO
SPECIFIC
BUSINESS PART
FOR ITS EASY
AND SMOOTH
OPERATION
HELPS IN MAKING
BUSINESS MORE
EFFICIENT BY
GIVING PROPER
ASSIGNMENT
Detailing measurable
performance indicators
BY MAKING OF
KEY
PERFORMANCE
INDICATORS
SUCH AS
GROWTH,
PROFITABILITY
COMPANY'S
SUCCESS HAS
BEEN MEASURED
INVENTORY
TURNOVER,
PROFIT AFTER
TAX ARE SOME
PERFORMANCE
INDICATORS
Circulating the strategic
plan for comment,
support and
endorsement
FOR ASSESSING
ANY CHANGES
REQUIRED
FOR MAKING
ADDITIONS OF
BEST MEANS
objectives and strategies BEST PLANS ON
THE BASIS OF
RESEARCH
CONDUCTED
ALLOCATION OF
BUSINESS
RESOURCES HAS
BEEN DONE
ACCORDINGLY.
Detailing each strategy
with an assigned
priority, a timeframe
and responsibility
EACH BUSINESS
STRATEGIES IS
ASSIGNED TO
SPECIFIC
BUSINESS PART
FOR ITS EASY
AND SMOOTH
OPERATION
HELPS IN MAKING
BUSINESS MORE
EFFICIENT BY
GIVING PROPER
ASSIGNMENT
Detailing measurable
performance indicators
BY MAKING OF
KEY
PERFORMANCE
INDICATORS
SUCH AS
GROWTH,
PROFITABILITY
COMPANY'S
SUCCESS HAS
BEEN MEASURED
INVENTORY
TURNOVER,
PROFIT AFTER
TAX ARE SOME
PERFORMANCE
INDICATORS
Circulating the strategic
plan for comment,
support and
endorsement
FOR ASSESSING
ANY CHANGES
REQUIRED
FOR MAKING
ADDITIONS OF
BEST MEANS
P a g e | 33
Activity 4a
Estimated
Time
30 Minutes
Objective To provide you with an opportunity to detail, using a workplace
example, the process used for implementing a strategic plan.
Activity Please, detail using a workplace example the process used for
implementing a strategic plan.
In particular, the example used in the activity should show
communications, performance indicators and objectives at
agreed milestones.
Details of the example used
conducting of activities for making improvement in the performance level
of the company as well as of employees such as bench marking, key
performance indicators and also various government norms which they
impose in respect of smooth working of business.
Details in particular detail implementing:
Communications – ensuring proper flow of communication to
each employee for having clear vision of goal to be achieved
E.g. Initiating any business project and for that effective
communication is to be undertaken so that every employees reviews
are to be undertaken. So that they also feel part of the company
effective decision strategies.
Performance indicators – target achieved, growth in job
Activity 4a
Estimated
Time
30 Minutes
Objective To provide you with an opportunity to detail, using a workplace
example, the process used for implementing a strategic plan.
Activity Please, detail using a workplace example the process used for
implementing a strategic plan.
In particular, the example used in the activity should show
communications, performance indicators and objectives at
agreed milestones.
Details of the example used
conducting of activities for making improvement in the performance level
of the company as well as of employees such as bench marking, key
performance indicators and also various government norms which they
impose in respect of smooth working of business.
Details in particular detail implementing:
Communications – ensuring proper flow of communication to
each employee for having clear vision of goal to be achieved
E.g. Initiating any business project and for that effective
communication is to be undertaken so that every employees reviews
are to be undertaken. So that they also feel part of the company
effective decision strategies.
Performance indicators – target achieved, growth in job
P a g e | 34
position
E.g In respect of expanding any business activity, the target is to be
set for employees and also stipulated time is to be allotted so that
their performance of the employees is minutely examined and the
performance of the employees is to be improved in that perspective.
Objectives at agreed milestones – defining objectives to be
achieved with the help of plans made
e.g If business is planning to expand their existing building in respect
of undertaking any new projects, in such manner, they planned
various objectives which is also the millstone of the company so that
they set particular time to achieve goal in better way.
Activity 4b
Estimated
Time
1 – 2 Hours
Objective To provide you with an opportunity to draft a strategic plan.
Activity Draft a strategic plan.
Please,, draft a strategic plan using the following headings as an
example.
Aim
Strategic plan for a business expanding into a new domestic market.
Address the activity using a workplace example or create a hypothetical
example.
Suggested Headings
position
E.g In respect of expanding any business activity, the target is to be
set for employees and also stipulated time is to be allotted so that
their performance of the employees is minutely examined and the
performance of the employees is to be improved in that perspective.
Objectives at agreed milestones – defining objectives to be
achieved with the help of plans made
e.g If business is planning to expand their existing building in respect
of undertaking any new projects, in such manner, they planned
various objectives which is also the millstone of the company so that
they set particular time to achieve goal in better way.
Activity 4b
Estimated
Time
1 – 2 Hours
Objective To provide you with an opportunity to draft a strategic plan.
Activity Draft a strategic plan.
Please,, draft a strategic plan using the following headings as an
example.
Aim
Strategic plan for a business expanding into a new domestic market.
Address the activity using a workplace example or create a hypothetical
example.
Suggested Headings
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Market analysis
Stakeholder relationships
Corporate Governance
The Business
Products/Services
Processes
Organisational structure
Environmental and social
impacts
Corporate Governance
Organisational and
Management
Risk factors and regulatory
compliance
Financials
Business systems
Strategic Action Plan
1. Vision formation – drafting of business aims and objectives which
needs to obtained in the near future along with strategies.
2. Gathering as well as Analysing relevant Information – collecting
all the required information and making its proper analysis and
interpretation
3. Formulation of sound business Strategy – development of sound
business plans and strategies for attainment of vision and mission
statements
4. Implementation – successful implementation of plans and
strategies formed can help company in gaining competitive edge.
5. Evaluation and taking controlling measures – by continously
monitoring and controlling all the activities of business plans helps
Market analysis
Stakeholder relationships
Corporate Governance
The Business
Products/Services
Processes
Organisational structure
Environmental and social
impacts
Corporate Governance
Organisational and
Management
Risk factors and regulatory
compliance
Financials
Business systems
Strategic Action Plan
1. Vision formation – drafting of business aims and objectives which
needs to obtained in the near future along with strategies.
2. Gathering as well as Analysing relevant Information – collecting
all the required information and making its proper analysis and
interpretation
3. Formulation of sound business Strategy – development of sound
business plans and strategies for attainment of vision and mission
statements
4. Implementation – successful implementation of plans and
strategies formed can help company in gaining competitive edge.
5. Evaluation and taking controlling measures – by continously
monitoring and controlling all the activities of business plans helps
P a g e | 36
in making changes if required
Skills and Knowledge Activity
Estimated
Time
45 Minutes
Objective To provide you with an opportunity to demonstrate your knowledge of
the foundation skills, knowledge evidence and performance evidence.
Activity Complete the following individually.
The answers to the following questions will enable you to demonstrate
your knowledge of:
Reading
Writing
Oral Communication
Numeracy
Navigate the world of work
Interact with others
Get the work done
Outline the legislation, regulations and codes of practice relevant to
the organisation’s strategic plan
Give examples of risks and risk management strategies relevant to
strategic planning including:
o intellectual property rights and responsibilities
o other risks
Outline strategic planning methodologies including political,
economic, social and technological (PEST) analysis and strengths,
weaknesses, opportunities and threats analysis (SWOT)
Identify internal and external sources of information relevant to the
organisation's market, competitors, customer base, vision, values and
capabilities
Outline techniques for developing organisational values
Answer each question in as much detail as possible, considering your
in making changes if required
Skills and Knowledge Activity
Estimated
Time
45 Minutes
Objective To provide you with an opportunity to demonstrate your knowledge of
the foundation skills, knowledge evidence and performance evidence.
Activity Complete the following individually.
The answers to the following questions will enable you to demonstrate
your knowledge of:
Reading
Writing
Oral Communication
Numeracy
Navigate the world of work
Interact with others
Get the work done
Outline the legislation, regulations and codes of practice relevant to
the organisation’s strategic plan
Give examples of risks and risk management strategies relevant to
strategic planning including:
o intellectual property rights and responsibilities
o other risks
Outline strategic planning methodologies including political,
economic, social and technological (PEST) analysis and strengths,
weaknesses, opportunities and threats analysis (SWOT)
Identify internal and external sources of information relevant to the
organisation's market, competitors, customer base, vision, values and
capabilities
Outline techniques for developing organisational values
Answer each question in as much detail as possible, considering your
P a g e | 37
organisational requirements for each one.
How can your analytical skills be used when developing and
implementing strategic plans?
By analysing the data collected and then interpreting the results to get
accurate results.
What financial implications exist when proposing new strategies?
In respect of adapting the matter through choosing the benchmark
procedure which resulting in setting the goal and targets to attain new
strategies.
Why is it important that research is accurate and up-to-date?
When the data is accurate and useful than business is to be targeted to
achieve goal in better perspective.
How can the requirement of due diligence be assessed?
It can be asses through conducting the investigation or audit so that accurate
fact is to be identified.
What relevant legislation does your organisation adhere to that
could affect strategic planning?
The legislations is to be implemented in respect of restricting some laws
which is creating unwanted volumes to achieve particular task.
What is the purpose of a SWOT and PEST analysis?
The main purpose of resulting to conducting the better understanding and
thinking regarding examining the new market strategies if the SWOT is
conducted. To conduct PEST mainly identify the external working of the
environment. Through these aspects, business strategies are prepared to
emerge in new market.
Why is it important to have knowledge of the competitors?
By identifying their weakness resulting in identifying the company strength
and also they can target through pricing and determining its portion.
organisational requirements for each one.
How can your analytical skills be used when developing and
implementing strategic plans?
By analysing the data collected and then interpreting the results to get
accurate results.
What financial implications exist when proposing new strategies?
In respect of adapting the matter through choosing the benchmark
procedure which resulting in setting the goal and targets to attain new
strategies.
Why is it important that research is accurate and up-to-date?
When the data is accurate and useful than business is to be targeted to
achieve goal in better perspective.
How can the requirement of due diligence be assessed?
It can be asses through conducting the investigation or audit so that accurate
fact is to be identified.
What relevant legislation does your organisation adhere to that
could affect strategic planning?
The legislations is to be implemented in respect of restricting some laws
which is creating unwanted volumes to achieve particular task.
What is the purpose of a SWOT and PEST analysis?
The main purpose of resulting to conducting the better understanding and
thinking regarding examining the new market strategies if the SWOT is
conducted. To conduct PEST mainly identify the external working of the
environment. Through these aspects, business strategies are prepared to
emerge in new market.
Why is it important to have knowledge of the competitors?
By identifying their weakness resulting in identifying the company strength
and also they can target through pricing and determining its portion.
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P a g e | 38
Major Activity
Estimated
Time
1 Hour
Objective To provide you with an opportunity to demonstrate your knowledge of
the entire unit.
Activity You must individually, answer the following questions in full to show your
competency of each element:
Confirm organisation vision and mission
Analyse internal and external environment
Write strategic plan
Implement strategic plan
How can you check the vision and mission of the organisation is
supported and why is this useful?
The mission and vision can be identified to guide strategy development,
also assists to communicate the organization's aim to stakeholders, and
inform about this to set to determine whether the strategy is on track.
How can you gain support from stakeholders for strategic planning?
This is ultimately responsible for use of a strategic plan, but in terms of
implementation, the KEY player is the leader of the organization, often
the CEO, COO, or other similar senior position. Henceforth, support can
be undertaken in manner of advice etc.
What is the importance of using experts when strategically
planning?
They aids to conduct reliable information effectively.
They gain information with use of varied relevant sources.
The expert knowledge of individual aids to undertake the study as a
whole.
How would you analyse the following:
Major Activity
Estimated
Time
1 Hour
Objective To provide you with an opportunity to demonstrate your knowledge of
the entire unit.
Activity You must individually, answer the following questions in full to show your
competency of each element:
Confirm organisation vision and mission
Analyse internal and external environment
Write strategic plan
Implement strategic plan
How can you check the vision and mission of the organisation is
supported and why is this useful?
The mission and vision can be identified to guide strategy development,
also assists to communicate the organization's aim to stakeholders, and
inform about this to set to determine whether the strategy is on track.
How can you gain support from stakeholders for strategic planning?
This is ultimately responsible for use of a strategic plan, but in terms of
implementation, the KEY player is the leader of the organization, often
the CEO, COO, or other similar senior position. Henceforth, support can
be undertaken in manner of advice etc.
What is the importance of using experts when strategically
planning?
They aids to conduct reliable information effectively.
They gain information with use of varied relevant sources.
The expert knowledge of individual aids to undertake the study as a
whole.
How would you analyse the following:
P a g e | 39
Internal environment-
This is termed out as culture, members, events and components that
influence the decision within the organization and behaviour of human.
External environment- It is composed of the outside components that
impacts the operational activities of the enterprise.
Competitors- They are the personal who are called as rivalries. Thus, they
trying to sell out the similar good and services.
Why is due diligence required when strategically planning?
In the legal due diligence is defined as process, in which the goal is to
examine the legal foundation of the transaction.
How is research regarding strategic planning documented within your
organisation?
The research can be undertaken with use of articles, books etc.
Why is it important to record strategic changes for the future?
The whole strategic planning must be recorded to carry out the business
activities systematically. Henceforth, this must be documented in order to
review in future. It aids to make alteration in the future.
How is information regarding strategic plans circulated within your
organisation?
It can be circulated within the enterprise with help of using E-mails, online
media, notice etc.
Why is it important to communicate details of the plan and why is this
useful?
In order to conduct the activities effectively, the team members must
communicate the whole planning effectively within group member. This aids
to conduct the research activities effectively.
Internal environment-
This is termed out as culture, members, events and components that
influence the decision within the organization and behaviour of human.
External environment- It is composed of the outside components that
impacts the operational activities of the enterprise.
Competitors- They are the personal who are called as rivalries. Thus, they
trying to sell out the similar good and services.
Why is due diligence required when strategically planning?
In the legal due diligence is defined as process, in which the goal is to
examine the legal foundation of the transaction.
How is research regarding strategic planning documented within your
organisation?
The research can be undertaken with use of articles, books etc.
Why is it important to record strategic changes for the future?
The whole strategic planning must be recorded to carry out the business
activities systematically. Henceforth, this must be documented in order to
review in future. It aids to make alteration in the future.
How is information regarding strategic plans circulated within your
organisation?
It can be circulated within the enterprise with help of using E-mails, online
media, notice etc.
Why is it important to communicate details of the plan and why is this
useful?
In order to conduct the activities effectively, the team members must
communicate the whole planning effectively within group member. This aids
to conduct the research activities effectively.
P a g e | 40
What performance indicators could be used to assess the success of a
strategic plan?
The tool as Balance score card and key performance indicator must be used
to identify the success to any specific activity of the enterprise.
What is the purpose of reviewing a strategic plan at agreed milestones
and after implementation?
The strategic plan must be reviewed in order to find out the gap between
planned and actual performance. If there is deviation between strategic
planning and actual performance than controlling measure must be
undertaken.
What performance indicators could be used to assess the success of a
strategic plan?
The tool as Balance score card and key performance indicator must be used
to identify the success to any specific activity of the enterprise.
What is the purpose of reviewing a strategic plan at agreed milestones
and after implementation?
The strategic plan must be reviewed in order to find out the gap between
planned and actual performance. If there is deviation between strategic
planning and actual performance than controlling measure must be
undertaken.
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