Ethics And Governance Report 2022

Running head: ETHICS AND GOVERNANCE 1
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Ethics and governance
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ETHICS AND GOVERNANCE 2
Executive summary
The purpose of this report involves the study of Blackmore Limited that deals with health
products. The reason for the study is to give the scope and historical background of the company.
Besides, the report provides an overview of the company in terms of its values, purpose and the
theories applied in the operation of the company. The report as well provides a summary of the
company in terms of how it is based on the annual 2018 report.
Moreover, the report provides an overview of corporate governance indicating the
composition of the board. This includes independent versus non-independent directors. It also
tells us whether the chairperson of the company is an independent director or not. The report also
gives a summary of the remuneration process of the executives and directors. The board
orientation of the company is also provided in the report based on the annual 2018 report.
Finally, the report provides the interpretation of the company means of communication by use of
the legitimacy theory.
Introduction
Blackmore Limited is an Australian based health Products Company that started in the
year 1930 by Maurice Blackmore. It was initially opened as a fast, healthy food shop in Brisbane
and years went by, it grew and expanded its operations in other regions (Wang, 2018). This
particular company is headquartered in Warri wood, New South Wales. It mostly employs an
approximate of 1400 employees who make great efforts in realizing the company's dreams and
accomplishing its future goals. In the modern era, it has become a public listed company with its
operations in regions having a market capitalization concept valued at approximately $2billion.It
is mostly aimed at developing, marketing and also making sales of various health products for

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both humans and animals. It bases its operations in various states like Australia, New Zealand,
and also extends its activities across Asia (Sammartino & Gundlach, 2013). According to its
primary operations, it provides vitamins, herbal products, and even mineral supplements that are
highly nutritional to animals and human beings. It includes Bioceuticals, pure animal wellbeing,
and various natural health products. It also deals with global therapeutics.
The purpose of the report is to show how the company is aimed at the improvement of
society lives. The report indicates that the purpose of the company is to raise the living standards
of people in many communities. It accomplishes this objective by ensuring the dissemination of
crucial information and delivery of products regarding the optimum natural health solutions
(Jefferies, Healy, Weatherall, Beasley, & Shirtcliffe, 2012). This is very crucial since it serves
the best interest of people's wellbeing through the maintenance of their health standards that
solve the problematic issue of diseases. It also achieves this by combining its cultural, heritage,
and knowledge into creative and innovative procedures that ensure quality healthcare. These
brands provide a regulatory framework of the people's health solutions at work, homes, and in
any environment.
Qualitative research has been done, showing that Blackmore limited puts its core values
at the forefront of its business operations. It comprises of behavioral aspirational types of core
values. These specific values are significant in underpinning and ensuring that business activities
(Coleman, & Durgin,2014). This company is also committed to exposing unutilized
opportunities and strategic priorities. In this case, it makes great efforts in having equipped
systems, high caliber personnel, and professional management. These works increase the
organization's superiority in the business world's performance.

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Ethical theories have been applied in this report to show that Blackmore limited company
puts its focus on boosting growth and continuous improvement to maintain its business image of
goodwill in contemporary society. Its current strategic direction involves its ability to maintain
its position as a leading company in the health industry (Jalbert, Golebiowski, Stapleton&
Madigan, 2012).
The outcomes of the report indicates that the company operations are also diverse to
achieve great success for the entire company, including the management, employees, the public
domain, government agencies, and other stakeholders in the business environment (Christopher
2014).It respects people's healthy lifestyle through the implementation of sustainable storage,
branding, packaging, and also engaging in proper waste disposal practices. It also involves itself
in service delivery through charitable community programs and initiatives that help people in its
environs.
Summary of corporate governance at Blackmore limited company
It involves the composition of the board, including the ratio of independent to non-
independent directors and the chairperson of the board is an independent director. The
governance of the board is regulated by various principles such as ethics and fair remuneration.
The company's group board and overall executive management are committed to ensuring a high
level of corporate social responsibility and good governance throughout the entire firm
(Mangare, & Li, 2018). The board regularly reviews the organization's governance operations to
meet all the requirements of key stakeholders. It also makes sure to comply with the legal needs
by setting a clear framework of set governance standards. The following is the composition of
the company's group board;