Cows & Co Macro Environmental Analysis
Added on 2023-04-21
22 Pages5114 Words124 Views
Leadership ManagementLanguages and Culture
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Assignment 1 – International Strategic Management
Title : Cows & Co Macro Environmental Analysis
Professor : Dr Jonathon Swift
Name : Ali Tamimi
Student ID : 00509830
Title : Cows & Co Macro Environmental Analysis
Professor : Dr Jonathon Swift
Name : Ali Tamimi
Student ID : 00509830
![Cows & Co Macro Environmental Analysis_1](/_next/image/?url=https%3A%2F%2Fdesklib.com%2Fmedia%2Fimages%2Fbf%2F7bce1bf136a740529012cbf1c8e47e7d.jpg&w=3840&q=10)
Table of Contents
Task 1 – Macro environmental factors comparative data of South Korea & Vietnam...............2
Overview of comparative data & attractiveness score................................................................6
Task 2 - Critical evaluation of the comparative data..................................................................6
Political....................................................................................................................................6
Economic.................................................................................................................................8
Social.......................................................................................................................................9
Technological........................................................................................................................10
Environmental........................................................................................................................11
Legal......................................................................................................................................12
Recommendations for expanding in a market.......................................................................13
Task 3 – Critical Reflection...........................................................................................................14
References......................................................................................................................................15
1
Task 1 – Macro environmental factors comparative data of South Korea & Vietnam...............2
Overview of comparative data & attractiveness score................................................................6
Task 2 - Critical evaluation of the comparative data..................................................................6
Political....................................................................................................................................6
Economic.................................................................................................................................8
Social.......................................................................................................................................9
Technological........................................................................................................................10
Environmental........................................................................................................................11
Legal......................................................................................................................................12
Recommendations for expanding in a market.......................................................................13
Task 3 – Critical Reflection...........................................................................................................14
References......................................................................................................................................15
1
![Cows & Co Macro Environmental Analysis_2](/_next/image/?url=https%3A%2F%2Fdesklib.com%2Fmedia%2Fimages%2Fzb%2F7f5e2a6129314f6b8445b2a46142d06f.jpg&w=3840&q=10)
Task 1 – Macro environmental factors comparative data of South Korea & Vietnam
Weightage system of numerical values of 1 least attractive & 2 most attractive.
Each factor is assigned a number depending on their importance and a number of 1 or 2 will be
multiplied depending on which is more attractive/least attractive.
Political Factors South Korea Country Score Vietnam Country Score
Corruption Score
(Transparency
Index, 2017)
54 [E] 4x2 =8 35 [E] 4x1 = 4
Political Stability 0.29 [A] 3x1 = 3 0.31 [B] 3x2 = 6
Government
Effectiveness
1.08 [D] 2x2 = 4 0.01 [C] 2x1 = 2
Political Risk 1.0 [F] 2x1 = 2 4.0 [G] 1x1 = 1
Political Subtotal 27/20 13/20
Economic
Factors
South Korea Country Score Vietnam Country Score
GDP per Capita 39,500 $ [A] 2x2 = 4 6,900 $ [C] 1 x2 = 2
2
Weightage system of numerical values of 1 least attractive & 2 most attractive.
Each factor is assigned a number depending on their importance and a number of 1 or 2 will be
multiplied depending on which is more attractive/least attractive.
Political Factors South Korea Country Score Vietnam Country Score
Corruption Score
(Transparency
Index, 2017)
54 [E] 4x2 =8 35 [E] 4x1 = 4
Political Stability 0.29 [A] 3x1 = 3 0.31 [B] 3x2 = 6
Government
Effectiveness
1.08 [D] 2x2 = 4 0.01 [C] 2x1 = 2
Political Risk 1.0 [F] 2x1 = 2 4.0 [G] 1x1 = 1
Political Subtotal 27/20 13/20
Economic
Factors
South Korea Country Score Vietnam Country Score
GDP per Capita 39,500 $ [A] 2x2 = 4 6,900 $ [C] 1 x2 = 2
2
![Cows & Co Macro Environmental Analysis_3](/_next/image/?url=https%3A%2F%2Fdesklib.com%2Fmedia%2Fimages%2Ffy%2F0adfdb5248714ced96ccb099d7784542.jpg&w=3840&q=10)
GDP Real Growth
Rate
3.1% [A] 5x1 = 5 6.8% [C] 5x2 = 10
Unemployment
Rate
3.7% [A] 4x1 = 4 2.2% [C] 4x2 = 8
Poverty Line 14.4% [A] 3x1 = 3 8% [C] 3x2 = 6
Labor Cost 7.43$ [B] 1x1 = 1 0.18$ [D] 2x1 = 2
Economic
Subtotal
17/30 28/30
Technological
Factors
South Korea Country Score Vietnam Country Score
Internet Usage 95.1 [A] 3x2 = 6 46.5 [B] 3x1 = 3
Mobile Network
Coverage
99.90 [C] 2x1 = 2 70 [D] 2x2 = 4
Capacity for
Innovation
56.60 [E] 4x2 = 8 37.90 [F] 4x1 = 4
R&D Expenditure 4.23 [G] 2x1 = 2 0.37[H] 1x1 = 1
Technological
Subtotal
18/20 12/20
3
Rate
3.1% [A] 5x1 = 5 6.8% [C] 5x2 = 10
Unemployment
Rate
3.7% [A] 4x1 = 4 2.2% [C] 4x2 = 8
Poverty Line 14.4% [A] 3x1 = 3 8% [C] 3x2 = 6
Labor Cost 7.43$ [B] 1x1 = 1 0.18$ [D] 2x1 = 2
Economic
Subtotal
17/30 28/30
Technological
Factors
South Korea Country Score Vietnam Country Score
Internet Usage 95.1 [A] 3x2 = 6 46.5 [B] 3x1 = 3
Mobile Network
Coverage
99.90 [C] 2x1 = 2 70 [D] 2x2 = 4
Capacity for
Innovation
56.60 [E] 4x2 = 8 37.90 [F] 4x1 = 4
R&D Expenditure 4.23 [G] 2x1 = 2 0.37[H] 1x1 = 1
Technological
Subtotal
18/20 12/20
3
![Cows & Co Macro Environmental Analysis_4](/_next/image/?url=https%3A%2F%2Fdesklib.com%2Fmedia%2Fimages%2Fzh%2Fd19efd31fa5f43bfa9776265ec76a6cf.jpg&w=3840&q=10)
Legal Factors South Korea Country Score Vietnam Country Score
Challenging
Regulations
3.5 [A] 3x2 = 6 3.3 [A] 3x1 = 3
Settling disputes 4.1 [B] 2x2 = 4 3.3 [B] 2x1 = 2
Foreign
Investments
1.11 [C] 1x1 = 1 6.3 [D] 1x2 = 2
Legal Subtotal 11/12 7/12
Social Factors South Korea Country Score Vietnam Country Score
Population 51.4 Million [A] 3x1 = 3 97 Million [B] 3x2 = 6
Population
Growth
0.44% [A] 1x2 = 2 0.9% [B] 1x1 = 1
Labor Force 27.75 Million [A] 2x1 = 2 54.8 Million [B] 2x2 = 4
Social Subtotal 7/12 11/12
4
Challenging
Regulations
3.5 [A] 3x2 = 6 3.3 [A] 3x1 = 3
Settling disputes 4.1 [B] 2x2 = 4 3.3 [B] 2x1 = 2
Foreign
Investments
1.11 [C] 1x1 = 1 6.3 [D] 1x2 = 2
Legal Subtotal 11/12 7/12
Social Factors South Korea Country Score Vietnam Country Score
Population 51.4 Million [A] 3x1 = 3 97 Million [B] 3x2 = 6
Population
Growth
0.44% [A] 1x2 = 2 0.9% [B] 1x1 = 1
Labor Force 27.75 Million [A] 2x1 = 2 54.8 Million [B] 2x2 = 4
Social Subtotal 7/12 11/12
4
![Cows & Co Macro Environmental Analysis_5](/_next/image/?url=https%3A%2F%2Fdesklib.com%2Fmedia%2Fimages%2Fmr%2Fdf35dedb562e41ef9a7ee47b6fbeb5c3.jpg&w=3840&q=10)
Environmental
Factors
South Korea Country Score Vietnam Country Score
CO2 Emissions 778.4 [A] 1x1 = 1 235.3 [B] 1x2 = 2
Energy Use 5413.35 [C] 2x1 = 2 654.96 [D] 2x2 = 4
Livestock
Production
117.8 [E] 3x1 = 3 151.4 [F] 3x2 = 6
Agriculture Land 17008 [G] 4x1 = 4 121780 [H] 4x2 = 8
Environmental
Subtotal
10/20 20/20
Overview of comparative data & attractiveness score
Factor South Korea Vietnam
Political 27 13
Economic 17 28
Technological 18 12
Legal 11 7
Social 7 11
5
Factors
South Korea Country Score Vietnam Country Score
CO2 Emissions 778.4 [A] 1x1 = 1 235.3 [B] 1x2 = 2
Energy Use 5413.35 [C] 2x1 = 2 654.96 [D] 2x2 = 4
Livestock
Production
117.8 [E] 3x1 = 3 151.4 [F] 3x2 = 6
Agriculture Land 17008 [G] 4x1 = 4 121780 [H] 4x2 = 8
Environmental
Subtotal
10/20 20/20
Overview of comparative data & attractiveness score
Factor South Korea Vietnam
Political 27 13
Economic 17 28
Technological 18 12
Legal 11 7
Social 7 11
5
![Cows & Co Macro Environmental Analysis_6](/_next/image/?url=https%3A%2F%2Fdesklib.com%2Fmedia%2Fimages%2Fru%2Fc6ab030fe4fb47cb8f0b926ff2277622.jpg&w=3840&q=10)
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