Importance of VRIO Analysis : Assignment
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Added on 2021-01-11
Importance of VRIO Analysis : Assignment
Added on 2021-01-11
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ASSIGNMENT 2 FRONT SHEETQualificationBTEC Level 4 HND Diploma in BusinessUnit number and titleUnit 32: Business Strategy (574) Submission date Date received (1st submission)Re-submission dateDate received (2nd submission)Student name Nguyen Nho Minh TuanStudent ID GBD17061ClassGBD0818Assessor nameLe Xuan NguyenStudent declarationI certify that the assignment submission is entirely my own work and I fully understand the consequences of plagiarism. I understand that making a false declaration is a form of malpractice.Student’s signature: Grading gridP2M2
Summative Feedbacks: Resubmission Feedbacks:Grade:Assessor Signature:Date:Internal Verifier’s Comments:Signature & Date:
Table of ContentsI.Introduction:.......................................................................................................................................................4II.Main content of the report:................................................................................................................................41.Strategic capabilities:..........................................................................................................................................42.VRIN/VRIO framework:.......................................................................................................................................73.Strengths and Weaknesses:................................................................................................................................9III.Conclusion:....................................................................................................................................................10IV.Reference:.....................................................................................................................................................11
I.Introduction:To serialize the analysis circuit of assignment 1, this assignment will continue to analyze the EmirateCompany. This assignment, strategic capabilities and VRIN / VRIO framework will be analyzed andclarified from that identify and analyze the strengths and weaknesses of Emirate.Internal analysis will be conducted in three parts. Identification of the resources and competencies ofthe company through value chain model. Distinction between threshold and distinctive resources andcompetencies with the help of competency framework. Appraisal of the resources and competenciesthrough the application of the VIRO framework. With these analysis it will be possible to determine thestrengths and weaknesses of the company.II.Main content of the report:1.Strategic capabilities:Value Chain model: Identification of the Resources & Competencies of the company will be identifiedusing Value chain model.Porter's value chain model is highly popular in the business world. However, Emirates Airlines mustnot take it as a rigid, standalone framework by assigning the equal importance to all activities. Theeffective Value Chain Analysis requires Emirates Airlines to realise that all activities or functions do notrequire same scrutiny level. Hence, the first step of adapting the Porter Value Chain framework is toidentify the importance of activities according to their role in product/service delivery process.Here is the list of primary value chain activities as proposed by Porter:Primary ActivitiesInbound logistics- Developed catering system6ntryvalrystitution- Route selection- System that sets pricing- Scheduling logistics- Private terminal for fuel storage
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