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Product Mix Strategy and Market Analysis

   

Added on  2020-02-12

18 Pages4520 Words60 Views
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Table of ContentsINTRODUCTION .........................................................................................................................1Part 1................................................................................................................................................1Situational analysis : ..................................................................................................................1Competitive advantage................................................................................................................7STP of Bentley............................................................................................................................7Objectives and goals...................................................................................................................9Recommended marketing mix..................................................................................................10CONCLUSION..............................................................................................................................11REFERENCES..............................................................................................................................12
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