TABLE OF CONTENTS INTRODUCTION..........................................................................................................................3 ENTERPRISE DEVELOPMENT.................................................................................................4 Where business fits in terms of enterprise development.............................................................4 Identify and discuss current opportunities and threats that potentially impact on business......5 Strengths and weakness...............................................................................................................6 Recommendation.......................................................................................................................9 CONCLUSION.............................................................................................................................10 REFERENCES.............................................................................................................................12 New Product Launch Strategy Checklist......................................................................................13
INTRODUCTION Organisation development can be referred to as an objective based approach which is generally utilised for bringing change in system within an enterprise. Development procedure allows firm built as well as sustain new desired of state.Organisational development is very important in order to provide an appropriate response to changes in business environment. Continuousdevelopmentofcompanyisverymuchessentialformaintainingbusiness sustainabilityinhighlycompetitivebusinessenvironment.Inadditiontothis,product development is also very much necessary in order to retain as well as attract customers. The present report is completely based on the case study of organisation that is Gupta garment as well as Amit first. Gupta organisation is basically an Amit's family firm which operates business garment industry. The various products offered by an organisation are children wear, sleepwear and undergarment in India. An organisation also exports its products as well as services in international market. During the year 2000, business entity has earned approx. Twenty percent of revenue by exporting its products into global market.An organisation is facing intense competition with both domestic and international firms.Now, Gupta garment company is planning to launch new line of undergarment for its high end clients those who are very much interested in buying imported garment. It has been analysed from the case study that there was some situation where firm has to face losses due to intense competition in an industry. Gupta garment company now is among one of the most popular traditional polyster as well as hosiery product seller in India. An organisation has established business in India basically for two reasons these are for gaining the benefit of low labour costs and technology. The Present report will have focus on identifying the strength as well as weakness of Gupta garment. Swot analysis is the technique which will be used in present study for addressing the strength as well as weakness of firm.The present study is important as it will assist management in identifying the area which requires improvement. In addition to this, assignment will also include the suggestion utilising the which improvement can be made in particular business field.
ENTERPRISE DEVELOPMENT Where business fits in terms of enterprise development In order to develop enterprise, it can be stated that there are several areas exists where business expansion can be successfully develop in positive consideration. Great grand father of Amit had soap bar manufacturing business in Karachi. Therefore, it is one of the greatest thing to develop business in this line (Hasan, Mia and Ullah, 2016). With this consideration, it can be stated that business can also develop in these areas with different kinds of soaps. As a result, it is one of the largest manufacturer of soap in Ahemdabad. In this regard, following are certain ways in which Gupta's garments can be successfully develop in different areas of the market: Development of business in factory: In order to successfully deal with enterprise development, it can be stated that present business can easily increase to take contract with different factory. This is because, on the basis of contract Gupta's garment business easily expanded in different areas of India. Firstly, it is essential to focus on areas of where they started their business (Wells, Marquez and Wakely, 2018). As a result, it helps to cover positive consideration at workplace to attain overall effectiveness at workplace. Implementnewproductline:Furthermore,itisessentialtodevelopsignificant advantages in Gupta's garment, they have to consider new product line. It helps to set goals and objectives that helps to attain targets and effectiveness at workplace. On the basis of new product line, it can be stated that in footwear they can start operations and functions (Dad and Mehbub, 2018). As a result, more profitability and productivity will be successfully develop in the business. It is one of the best aspect to increase enterprise and ascertained more targets to accomplish their results. Expansion of business in further areas: Moreover, Gupta's garment can be also expanded in new areas of the world. As a result, it would be helpful to focus on effectiveness that ascertained with goals and objectives. On the basis of new areas operations, it can be stated that there are several countries in which undergarments, children wear, sleepwear, etc. selling in the business (Cramer, 2017). As a result, in new areas' competition goes very high which need to be forward for next generation. Amit set action plan for 100 days to increase business and develop it in further areas.
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