Assignment on Entrepreneurship Development

Added on - Nov 2020

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Showing pages 1 to 4 of 13 pages
Assessment
TABLE OF CONTENTS
INTRODUCTION..........................................................................................................................3
ENTERPRISE DEVELOPMENT.................................................................................................4
Where business fits in terms of enterprise development.............................................................4
Identify and discuss current opportunities and threats that potentially impact on business......5
Strengths and weakness...............................................................................................................6
Recommendation.......................................................................................................................9
CONCLUSION.............................................................................................................................10
REFERENCES.............................................................................................................................12
New Product Launch Strategy Checklist......................................................................................13
INTRODUCTION
Organisation development can be referred to as an objective based approach which is
generally utilised for bringing change in system within an enterprise. Development procedure
allows firm built as well as sustain new desired of state.Organisational development is very
important in order to provide an appropriate response to changes in business environment.
Continuousdevelopmentofcompanyisverymuchessentialformaintainingbusiness
sustainabilityinhighlycompetitivebusinessenvironment.Inadditiontothis,product
development is also very much necessary in order to retain as well as attract customers.
The present report is completely based on the case study of organisation that is Gupta
garment as well as Amit first. Gupta organisation is basically an Amit's family firm which
operates business garment industry. The various products offered by an organisation are children
wear, sleepwear and undergarment in India. An organisation also exports its products as well as
services in international market. During the year 2000, business entity has earned approx.
Twenty percent of revenue by exporting its products into global market.An organisation is
facing intense competition with both domestic and international firms.Now, Gupta garment
company is planning to launch new line of undergarment for its high end clients those who are
very much interested in buying imported garment. It has been analysed from the case study that
there was some situation where firm has to face losses due to intense competition in an industry.
Gupta garment company now is among one of the most popular traditional polyster as well as
hosiery product seller in India. An organisation has established business in India basically for
two reasons these are for gaining the benefit of low labour costs and technology.
The Present report will have focus on identifying the strength as well as weakness of
Gupta garment. Swot analysis is the technique which will be used in present study for addressing
the strength as well as weakness of firm.The present study is important as it will assist
management in identifying the area which requires improvement. In addition to this, assignment
will also include the suggestion utilising the which improvement can be made in particular
business field.
ENTERPRISE DEVELOPMENT
Where business fits in terms of enterprise development
In order to develop enterprise, it can be stated that there are several areas exists where
business expansion can be successfully develop in positive consideration. Great grand father of
Amit had soap bar manufacturing business in Karachi. Therefore, it is one of the greatest thing to
develop business in this line (Hasan, Mia and Ullah, 2016). With this consideration, it can be
stated that business can also develop in these areas with different kinds of soaps. As a result, it is
one of the largest manufacturer of soap in Ahemdabad. In this regard, following are certain ways
in which Gupta's garments can be successfully develop in different areas of the market:
Development of business in factory: In order to successfully deal with enterprise
development, it can be stated that present business can easily increase to take contract
with different factory. This is because, on the basis of contract Gupta's garment business
easily expanded in different areas of India. Firstly, it is essential to focus on areas of
where they started their business (Wells, Marquez and Wakely, 2018). As a result, it
helps to cover positive consideration at workplace to attain overall effectiveness at
workplace.
Implementnewproductline:Furthermore,itisessentialtodevelopsignificant
advantages in Gupta's garment, they have to consider new product line. It helps to set
goals and objectives that helps to attain targets and effectiveness at workplace. On the
basis of new product line, it can be stated that in footwear they can start operations and
functions (Dad and Mehbub, 2018). As a result, more profitability and productivity will
be successfully develop in the business. It is one of the best aspect to increase enterprise
and ascertained more targets to accomplish their results.
Expansion of business in further areas: Moreover, Gupta's garment can be also
expanded in new areas of the world. As a result, it would be helpful to focus on
effectiveness that ascertained with goals and objectives. On the basis of new areas
operations, it can be stated that there are several countries in which undergarments,
children wear, sleepwear, etc. selling in the business (Cramer, 2017). As a result, in new
areas' competition goes very high which need to be forward for next generation. Amit set
action plan for 100 days to increase business and develop it in further areas.
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