The present assignment is based on the Global business management. As discussed in the case study, Jaguar and Land Rovers going through rough patch

Assignment on Global Business Management

The University Of Newcastle Australia

This essay explores the advantages that Jaguar Land Rover was able to get after being acquired by Tata Motor Group. The acquisition gave JLR Group an advantage to use the parent company Tata to penetrate in the new markets and make profits. JLR Group utilized the opportunity to open new assembling branches in countries like Brazil where the countries have a friendly FDI policy. Lastly, JLR Group used Tata’s good relationship with governments in the emerging economies to help it penetrate into the countries like China where they have opened their industries to manufacture and sell cheaper cars in those countries.

Assignment on Global Business Management