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Assignment on Hospitality Environment: Study Museum of London

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Added on  2020-01-07

Assignment on Hospitality Environment: Study Museum of London

   Added on 2020-01-07

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STUDENT ID:STUDENT NAME:ASSIGNMENT ID:ASSIGNMENT TITLE: HOSPITALITY ENVIRONMENT1
Assignment on Hospitality Environment: Study Museum of London_1
Table of ContentsIntroduction......................................................................................................................................3Task 1 Organisational Profile..........................................................................................................3Task 2 Corporate Governance.........................................................................................................5Task 3 External Environment..........................................................................................................6Conclusion.......................................................................................................................................9Reference List................................................................................................................................102
Assignment on Hospitality Environment: Study Museum of London_2
Introduction The essay provides a brief study on the Museum of London and its way of functioning sincebeing founded. The essay discusses on the organisational profile of the museum, its businessesand operations. The form of corporate governance the Museum employs has also been discussedto understand Museum's compliance with standards of good corporate practices, exhibited by themanagement of the Museum. The essay further lays emphasis on the external environmentfactors of the museum and uses PEST analysis to determine their future effects and implicationson plans of the Museum to relocate itself to Smithfield General Market in Farringdon. Task 1 Organisational ProfileThe Museum of London was the result of the merger between the London Museum andGuildhall Museum and was established in 1975. The Museum is governed as per the Museum ofLondon Acts, 1965 and 1968. It is jointly funded by the City of London Corporation and GreaterLondon Authority. Museum holds information and artefacts about the first settlers in the city ofLondon to the modern times. The museum has sites in central London, Docklands and inHackney. The Museum is a major attraction and tourist destination in the London city. It has set aims forthe year 2018 in which the Museum has suggested to increase its visitors count to 1.5 millionannually to its all museum sites. It will make itself involved in 10 most important issuespertaining to London so that it can reach out to more people to let them know what the museumseeks and what does it stand for. In a way, the management of the Museum wants to expand theirinvolvement and presence in the London culture and let people embrace its rich history. Themuseum also aims for increasing use of their collections for research purposes while alsosignificantly taking up and promoting research activities for greater impacts than existing results.Through this, the Museum is aiming to engage with and inspire over 850,000 school children. Bythe year 2018, the Museum wishes achieve £100m in total income through various sources offunding (Museum of London, 2017). The Museum’s mission is driven by its infectious passion and commitment to exploring the ever-changing story of the great heritage city, London. It wants to preserve and present every side ofthe story to the world, regarding rich cultural and social heritage of London. Its vision is set toinculcate similar passion among others and let them look and think about London in completely3
Assignment on Hospitality Environment: Study Museum of London_3

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