Assignment on Managing a Sccessful Business

Added on - 11 Jan 2021

  • 23

    pages

  • 5083

    Words

  • 10

    Views

  • 0

    Downloads

Showing pages 1 to 6 of 23 pages
Managing A Successful Business Project
Table of ContentsINTRODUCTION...........................................................................................................................3TASK 2............................................................................................................................................3P4 Small scale research by applying qualitative and quantitative research methods.................3TASK 3............................................................................................................................................9P5 Research and data using an appropriate tools and techniques...............................................9P6 Recommendations that arises from doing this research proposals and data analysis..........17TASK 4..........................................................................................................................................18P7 Value of undertaking the research to meet stated objectives...............................................18CONCLUSION.............................................................................................................................20REFERENCES...............................................................................................................................21APPENDIX....................................................................................................................................22
INTRODUCTIONManaging of projects is defined as an art in which a plan is made then entire team ofproject can carried out the project activities in easy manner. In addition to this, it is a set ofpractices which includes initiating, planning, executing or closing the work so that specific goalsor success can be achieved in a limited time frame. Apart from that, globalisation is a processthrough which an organisation develop international influence on international scale. It is aneconomic independence of countries in across the world through enhancing variety and volumeof cross border transaction in products and services. It is an interaction between governments,individuals, and organisations of various countries through making investments and internationaltrading. The chosen organisation for this assignment is “The Green Coffee and Tea Cafe” whichis a newly introduced cafe shop in Cambridge. Present report will discuss about the Small scaleresearch alongappropriate methods for gathering informations. Collected data would be alsointerpreted in this report along with reflection on the usefulness of conducting this report.TASK 2P4Small scale research by applying qualitative and quantitative research methodsSmall scale research:It is a direct or comprehensive guide for those researchers orstudents who wants to conduct a research and helps them in completion of their thesis, projectsor proposals. This kind of research is performed in a systematic manner so that weaknesses orproblems can be identified in an easy manner. It also takes less time and efforts of researcher sothat a valid conclusion can be constructed within a short time period. There are mainly two kindof research methods which are given as under:Qualitative research:It is defined as a market research method which focuses ongathering data through open-ended and conversational communication. It also provide assistanceto the researcher in presenting the gathered non-numeric data in an effective manner. Thismethod is not only used for what people think but also why they think in this manner (Heger,2012). For e.g. A convenience store wants to improve their brand image so they have decided tomaking observation that how many visitors are visiting regularly on their store. After thisobservation they have gathered data which has concluded that the men are visiting their storemore whereas, women customers are less visiting in the store due to their personal reasons. Foridentifying their personal reasons the managers of stores can conduct personal interviews or
surveys for knowing their preferences about the stores. After successfully surveys andinterviews, it has been identified that store have not enough items for women due to which theyare less visiting in the store. So that, it can be said that qualitative research method allows theinvestigators to identifying the problem through going in-depth and encourage them to get validsolutions for the problem. This method will also prove beneficial for “The Green Coffee and TeaCafe” because with the help of this, they will easily understand the concept of globalisation alongwith influences of multinational companies of small enterprises.Therefore, it can be said that this method allows the researchers to gather in-depthknowledge about the specific research topic and also encourage them to interact with theindividuals so that valid informations will be received that will prove beneficial for completingthe research (Reich, 2014).Quantitative research methods-It is used for determining the specific solutions for theproblems which are faced by the organisation through gathering numerical data so that byinterpreting it valid solutions will be received. In this method, data is collected from potentialrespondents by using data sampling methods and it is interpreted in an understandable way sothat future modifications can be executed by the project team members in an effective manner.In addition to this, It is a systematic investigation of phenomena through collectingquantifiable data and performing statistical or computation techniques so that possible solutionscan be provided at the last of research programme. In order to gathering data in this method,researcher can conduct questionnaire or surveys so that opinions and suggestions can be taken bythe respondents. For e.g., Project managers or investigator of “The Green Coffee and Tea Cafe”wants to know that how much time will be spend by the team members of project for executingthe project so that investigator can chose survey in the form of questionnaire through which theywill be know about the amount of time which is taken by employees for executing the project.These methods support the investigator in understanding the views and opinions of respondentsthrough collecting data in quantifiable manner so that project should be completed in easymanner.Data collection-It is a process of collecting information and measuring it on targettedvariables in a systematic manner so that it can be used in completing the research in an effectivemanner. There are two kinds of data collection methods which are given as under:
(a) Primary method- In this kind of data collection method investigator have to gatherinformation or data from the first hand sources so that fresh information can be gained forcompleting the research. For collecting this data investigator can use several methods likequestionnaires, interviews etc. Data which is gathered by this method is more usable and originalas compared to other data collection methods. This method will helpful for the researcher ingaining original and reliable information related with the research topic.(b) Secondary method -It can be defined as the data that is gathered by someone elseother than the investigator. In it, researcher have to collected the data which is gathered by someother for research purpose. This kind of data is gathered through newspapers, books or journalsof authors, Magazines etc. this kind of data collection takes less time and money as compared toother methods of data collection but collected data or information from this kind are less reliableand valid as compared to other methods of data collection (Ullah, 2013).Sample size-This is a process of fetching observations from a larger number ofrespondents so that on the basis of their views and perception and views a valid conclusion willbe made at the end of research. In this research, investigator has taken 30 respondents who areemployees, stakeholders, customers of the organisation and their views will be considered as thewhole views of population.In this project, investigator have used both research methods such as qualitative andquantitative because both are beneficial for completing the research in a limited time-frame. Forcompleting the research in better manner both data collection methods are also used such as forprimary data collection researcher have used questionnaire in which they will asked somequestions from the taken respondents and in secondary data collection they will provide a validinformation which is based on the governmental databases and journals.QUESTIONNAIREName:Age:Contact No.:
Q1) Do you know about the concept of globalisation ?a) Yesb) NoQ2) Is there any benefits of Globalisation received by“The Green Coffee and TeaCafe” ?a) Yesb) NoQ3) Are you aware from the offerings of“The Green Coffee and Tea Cafe”a) Yesb) NoQ4) How MNCs influences the local businesses operated in Hosted nation ?A) PositivelyB) NegativelyQ5)Do you think Globalisation contributes towards growth of GDP of Hosted nation ?a) Yesb) NoQ6) Which department of“The Green Coffee and Tea Cafe”influencing the mostduring expansion of business ?A) Finance Department
desklib-logo
You’re reading a preview
card-image

To View Complete Document

Become a Desklib Library Member.
Subscribe to our plans

Download This Document