ITECH2002 – Systems Modelling Assignment 2022

Running head: ITECH2002 – SYSTEMS MODELLING
Assignment 1 – System Requirements, Use Cases and Domain and Use Case Modelling
Publicit-e Pty. Ltd.
Name of the Student
Name of the University
Author’s Note

1
ITECH2002 – SYSTEMS MODELLING
Table of Contents
Pictorial Model of the Organization................................................................................................2
High Level Organization Chart.......................................................................................................3
Stakeholder Chart............................................................................................................................4
Organization Vision.........................................................................................................................5
Organization Mission.......................................................................................................................5
System Vision..................................................................................................................................6
Domain Model Class Diagram........................................................................................................7
User Stories......................................................................................................................................7
User Goal Table.............................................................................................................................10
Use Case Description.....................................................................................................................11
Use Case Diagram.........................................................................................................................14
Class Diagram of Sub-system........................................................................................................15
Bibliography..................................................................................................................................16

2
ITECH2002 – SYSTEMS MODELLING
Pictorial Model of the Organization
Publicit-e Pty. Ltd. is an event management company and mainly deals with marketing
and maintain public relations. The company operates in the eastern parts of Australia and has its
head office in Sydney, NSW. It has other branch office in ACT, Canberra, VIC, Brisbane,
Melbourne and QLD. The company not only provides service to the individuals but also
government and other corporations. The company started its working in the year 2001 with
partnership between directors Adi Vertuisin and Prune Poganda. The director had their first
meeting in their University where they studied their management degrees. The company have
employee strength of 50 staffs and currently the turnover is 20 million dollars. Currently the
company has missed a contract with federal department of communication since the
organizational requirement of the tender is not fulfilled. The proficiency and best practice is
needed to be demonstrated with the inclusion of information technology and thus there is a
needed for the upgradation of IT process such that the company can continue to tap in lucrative
government market for growing the business. An information technology is needed to be
developed such that it can help in assisting the future growth of the organization and eliminate
the issues faced with the current unintegrated system.

3
ITECH2002 – SYSTEMS MODELLING
High Level Organization Chart
The organization currently have the requirement for the development of a Customer
Relationship Management System such that it can support different business operation and help
in promoting the future growth of the organization. The organization has two partners and both
of them share the same designation i.e. director. Prune (Penelope) Poganda and Adi (Adele)
Vertuisin are the current director and there are more than 50 staffs working in different office
location of Australia. The company works with individuals, governments and Corporations for
arranging events, marketing and managing public relations. There are Sales people who looks for
new client and relationship manager responsible for communicating with the existing staffs.