This PowerPoint presentation discusses Astra Plc's project to launch a Health and Fitness app, its purpose, target customers, potential risks, and mitigation strategies. The presentation also highlights how the project can lead to success and increase the company's brand image in the market.
Contribute Materials
Your contribution can guide someone’s learning journey. Share your
documents today.
Project
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
Table of content Introduction Project information What the App does Why the company is launching this app Target customers for the newly launched app of Astra Plc Potential risk and mitigating against Project successful Conclusion
Introduction Project management refers to a process which used to direct the individuals for certain tasks for accomplishingthegoalsassociatedwiththe projectbymanagingtheseveralrisk.Inthe following presentation is based on small scaled organisationwhichisAstraPlcthatoffers vitamins and minerals based food supplements.
Project information Theprojectisfocusedonlaunchinga Health and Fitness app for the Astra Plc in order to diversify its product portfolio. The topic for the project of the company can be described as a “Health and Fitness App”.
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
What the App does The main aim of launching Health and Fitness app is helpcustomerstoprimedfitnesstargetfor themselves.Itofferssomefacilitieswhichhelp customers to meet their fitness target as it also renders tools and information related to calorie calculator, track caloric intake, etc.
Why the company is launching this app The primary aim associated for the launch of this app is to make diversification in portfolio of vitamins and mineral based food supplements. This will also help company in order to become morecompetitiveintheirfoodandhealth industry.
Target customers for the newly launched app of Astra Plc It has been analysed that the fitness and proper healthisimportantforyoungsters,athletes, socialmediainfluencer,etc.Thismakes management of Astra Plc in order to target them for its newly launched app.
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
Potential risk and mitigating against For the identification of risk which may arise during the launch of Health and Fitness App of Astra Plc, following steps are required: Step 1- Identification and analysation of the possible risk associated with the project. Step2-Evaluationofriskaswellasfindingbetter methods for mitigating them. Step 3- Selection of risk management method.
Project successful This makes management of Astra Plc to analyse the abilities of their team as well as provide proper training to them in order to develop their skills for the completion of the project to achieve the project success in better manner. The proper contribution of the team as well as mitigation of the risk help company in order to meet the success in effective manner.
Conclusion From the above mentioned presentation, it has been concluded that it is important for the company in order to launch app related to health and fitness helps them to make diversificationintheirportfoliofortargetingsocialmediainfluencers,athletes, youngsters, etc. This will also help them in order to increase their brand image in the market.
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser