ContentsQuestion 1: Report on the knowledge gained of this entity and its environment.......................................3Question 2: Identify and assess its business risk.........................................................................................4Question 3:..................................................................................................................................................5REFERENCES............................................................................................................................................9
Question 1: Report on the knowledge gained of this entity and its environmentDulux Group is a manufacturer and marketer of the products and services which helps inmaintaining and enhancing the spaces and the places in which people available in the marketlive. Dulux is an international brand which is dealing in the market of making over the housesand the spaces of living. In Australia Dulux works as an independent company and do not preferto go with ICI. Dulux Group was created in 1918 and started its journey from Sydney, Australia("Dulux Australia, New Zealand and Papua New Guinea", 2017). Presently company has ownedits name in the market and is working on the international level. For the company like Dulux ithas become important that it should work towards to manage its market activities and should tryto manage the things in a better way. Competition is increasing day by day in the markettherefore; it has become necessary that Dulux should work towards to evaluate all the factors andstrategies which could help it in attaining success and competitive advantage in the market. DuluxGroup is the group which is recognized for its commitment to the sustainable managementof the financial environment and social impacts which is fundamental to the success andwellbeing of both the businesses it is handling (Dupré & Perluss, 2016). DuluxGroup insures thatit should take care of all the stakeholders in a proper way and should work towards to managethe needs and requirements they have with the company. DuluxGroup ensures that it coulddeliver on its safety and sustainability vision. The sustainability vision created by the company is“A Future Without Harm” and the company is trying its level best to ensure that the vision whichis being targeted could be obtained as soon as possible (Camillus, 2016). DuluxGroup alsoensures that it should work towards to manage all the financial track records in a proper way andtake the initiatives so as to keep eye on all the risk factors which could have a huge impact on theprogress of the company. Such type of activities of the group helps it in ensuring that it couldmove on the path of success and sustainability and could obtain all the targeted visions andmissions developed for the welfare of the society as well as stakeholders attached with thecompany. Hence, it could be said that DuluxGroup is the groups which works towards positiveaspects and ensures that it could lead the market by doing good and helping the people attachedwith the company (Mohamed, 2015).
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