External and Internal Analysis of Aurecon: A Case Study
VerifiedAI Summary
The report conducts an analysis of an organisation such as Aurecon. The organisation is an engineering company and dedicates itself in the designing of skyscrapers. The report conducts an external and internal analysis of the company. The external analysis helps in analysing the external business such as the competitors whereas the internal analysis helps in understanding the capabilities of the company. The choices of the customers are highlighted along with a confrontation matrix.