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Case Study of Australia Post

   

Added on  2023-06-04

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Running Head: CASE STUDY OF AUSTRALIA POST
Case Study of Australia Post
Name of the Student
Name of the University
Author Note
Case Study of Australia Post_1

1CASE STUDY OF AUSTRALIA POST
Table of Contents
Introduction......................................................................................................................................2
Analysis of the discussion questions...............................................................................................2
Outline key changes and reforms implemented by Australian Post........................................2
Driving factors that contributed to the reforms.......................................................................3
Identify people development strategies implemented by Australian Post to overcome any
resistance to change.................................................................................................................4
How Australia Post has aligned its future strategies to manage change and innovation to
lead in global business environment?......................................................................................5
What lessons have you learnt after analyzing the Australia post case study...........................6
Conclusion and Recommendation...................................................................................................6
References........................................................................................................................................8
Bibliography..................................................................................................................................10
Case Study of Australia Post_2

2CASE STUDY OF AUSTRALIA POST
Introduction
The Australia post is another name of Australia Postal Corporation which is a
government owned corporation providing postal services all over Australia. The head office of
the Australia Post is located in Melbourne. In the year 1809, the corporation was founded and
now there are 4,429 metropolitan retail outlets. John Stanhope is the chairman of the board and
Christine Corbett is the CEO. As per the report of 2017, the corporation earns revenues of more
than $6.8 billion and there are more than 32,732 employees working for the board(auspost.com,
2018). With the passage of time the Australia Post has implemented man changes and
reformations in their organization, products and services in order to serve the country in a better
way.
Their employment programs are well structures and has mitigated the problem of
unemployment of Australia to a greater extent. They are committed to safety and allow an open
communication with the employees(auspost.com, 2018). They highly support the licensees and
community postal agencies. The present essay will analyze the key changes in their mail services
and the reasons behind those changes of the organization. The people development strategies and
their future strategies of the corporation to manage change will also be described. The learning
outcomes of the case study will be covered leading towards a proper conclusion of the entire
report.
Case Study of Australia Post_3

3CASE STUDY OF AUSTRALIA POST
Analysis of the discussion questions
Outline key changes and reforms implemented by Australian Post
The Australia post has been allowed by the federal government Post to introduce an
additional speed of service for senders of mail. This decision has helped the Australia post to
protect and sustain the letter service and national network of around 4400 post offices
(newsroom.com 2018). The Australia post had requested for a regulatory reformation of the
letter services. As per the view of Yamanaka (2018), this significant change has enabled to bring
a revolutionary modification in the postal services of the country. The vital regional and rural
networks and other post offices of Australia Post are kept open after such changes. The mail
delivery services maintain the delivery of mails five days a week to guarantee that all the
Australians from every corners of the country can access world –class letters services. The
losses incurred by the stem due to the changing customer behavior and business behaviors has
also been helped.
It has reduced the uncertainties causing significant downfall in the letter volumes. The
price of the stamps has been frozen at 60 cents for 5.7 million people. The Christmas stamp size
also has been frozen at 65 cents(newsroom.com 2018). Although the customers pay more now
for a priority service, the quality of the service has definitely increased. In this respect the CEO
and managing director of Australia post suggests that this price increase was necessary to recover
the expenses of the letter service and evade the cross-subsidization system from the business
parcels. The CEO of the board says that even if the stamp costs rise, it is still the lowest as
compared to the global market of countries like UK and Germany(McKinney,2018).
Case Study of Australia Post_4

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