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Pyramids of Australian Sports and the Impact of Sports Management

   

Added on  2023-06-11

30 Pages8781 Words474 Views
Professional DevelopmentNutrition and WellnessPolitical Science
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Running head: SPORTS MANAGEMENT
Sports Management
Name of the Student:
Name of the University:
Author’s Note:
Pyramids of Australian Sports and the Impact of Sports Management_1

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Executive summary
This essay introduces each of pyramids of the Australian sports that represent the organization,
management and the overall structure of the Australian sport. The essay evaluates critically the
utility of the four pyramids of Australian sports along with analyzing the impact of sports
management, organization and delivery based on the evolution that has been taking place by
referring to the merging models of sport creation and delivery and sport clusters. The Australian
sports has evolved over the years however, recently, it is facing some challenges. The major
challenge encountered by Australian sports is the capacity for managing the potential success of
the philosophy. Availability and ability to provide adequate facilities determines the success of
confronting sports. Thus, the local government, clubs and associations need to communicate
effectively in order to determine the success of the Australian sports.
Pyramids of Australian Sports and the Impact of Sports Management_2

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Introduction
Sports provide an opportunity for the players and the athletes to represent their country at
a global platform. Being a part of any sports is significant to the individuals, as this allows the
individuals to learn to adjust with the success and failure without being demotivated and
depressed. The government of different nations is highly involved in upgrading the current
sports, as this is allowing the nation to show their talent globally as well as presenting the culture
and heritage. The Australian sports has evolved over the years however, recently, it is facing
some challenges. The major challenge encountered by Australian sports is the capacity for
managing the potential success of the philosophy. Availability and ability to provide adequate
facilities determines the success of confronting sports. Thus, the local government, clubs and
associations need to communicate effectively in order to determine the success of the Australian
sports. Sports organization can be done effectively by ensuring both upward and downward
communication within each pyramid.
This essay introduces each of pyramids of the Australian sports that represent the
organization, management and the overall structure of the Australian sport. The essay evaluates
critically the utility of the four pyramids of Australian sports along with analyzing the impact of
sports management, organization and delivery based on the evolution that has been taking place
by referring to the merging models of sport creation and delivery and sport clusters.
Pyramids of Australian Sports and the Impact of Sports Management_3

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Discussion
Part 1
The Australian sport is highly influenced by the four pyramids that have been followed
over the years. The four pyramids of the Australian sports are furnished below:
Pyramid 1: The traditional sports system
The traditional sports system was followed and applied in the Australian sports due to the
distinguished advantages it provided to the sports system. As mentioned by Fang et al. (2013),
one of the major advantages of the traditional sports system is the ability to serve for the masses.
This ability facilitated the participation of both elite as well as recreational competitors at a level
that is equivalent to their ability. However, as criticized by Jones and Jones (2014), it was
doubted that the traditional sports system was not used completely that has compromised with
the development of the Australian sports. Due to incomplete use of traditional sports system,
junior participation in Australian sports has been noticed.
According to traditional sports system, the initial exposure of the participants to sports
experience is significant in facilitating the participation in future. However, on the contrary, it
has been seen that the initial exposure of the children towards sports has not been positive
completely. With recent progress in the various forms of sports along with having a better
understanding of the reason of children playing, it can be said that the initial exposure of children
to sports has improved and is more positive compared to past times. The traditional sports system
also emphasizes on the developing sports engagement in Australia by designing programs that
motivates active participation at various levels. This is done by developing Masters Sports, in
terms of women in sports and spots for people with disability (Giza et al. 2013).
Pyramids of Australian Sports and the Impact of Sports Management_4

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In spite of having the ability to facilitate participation for the masses, the problem for the
traditional sports system is in terms of the management. As mentioned by Masterman (2014), the
traditional sports system has an inverted management process that granted the permission and
direction to the lower level of the management to take the major decision in terms of the sports.
This highlighted the time-consuming and clumsy nature of the traditional sports system. The
Australian sports were highly dependent on this inconvenient traditional sports system that
resulted in the failure of engaging with various issues confronting the management of today’s
sports. In the traditional sports system, the NSO was highly criticized due to the preoccupation
and inability to identify lifestyle in terms of non-structured recreational activities. One of the
most effective methods for balancing the power among the club, NSO and state associations is
ensuring full-time employment of managers (Harmon et al. 2013).
Pyramid 2: Corporate sport
Improved technology and commercial interest gave rise of corporate sport. The dispute
between the Australian Cricket Board and the Packer World Series in terms of technology and
commercial interest resulted in the change of the shape and delivery of one sector of the sports
system. As a result, promoting sport as a commercial product became obvious. This agenda has
been capitalized this realization by various sports bodies such as PGA, AFL, ARU, NBL, NRL
and Tennis Australia. As a result, the responsibility of managing sports was shifted from the
NSO’s, the traditional sport governing body.
The core management trend that was highlighted in this pyramid was downsizing the
administration of the volunteers. As a result, the smaller boards and commissioners replaced the
large honorary executives thereby, streamlining the process of decision-making. This process
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was also beneficial as this provided an opportunity to get rid of the local state and club interests
that was noticed at the expense if the overall good of the corporate sector. As a result, the sports
sector adopted with the financial trappings as well as became more aligned with the corporate
world structurally (Moore et al. 2016). Thus, it can be said that the evolution of the corporate
sport resulted in significant evolution in the Australian sports. For instance, sports league in
Australia were the primary focus of the elite competition that has now changed as nationalizing
sport and has been accepted widely. Another example highlights the former state-based VFL
competition has turned into a national football league. Similar change has also been noticed in
the cricket where the Sheffiled Shield competition overshadows the international summer circuit
although BBL has revitalized the form of domestic cricket during the peak season of summer
holidays. Commercialization of sport has also resulted in establishing NBL, NRL A-League and
Netball Australia as national competition. However, it is essential for the state leagues to survive
if not redefined (Marcu and Buhas 2014).
Pyramid 3: Government systems
Pyramid 3 highlights the role and impact of government system in developing sports of
Australia. Increased support towards sports has been seen since 1973 by the federal government.
This is because since 1973, sports were seen to find a place in the political agenda. Funding was
the only support for sports initially. However, supporting sports only by funding was not enough.
This need was recognized by the Australian government. As a result, government started
supporting sports in Australia by programs because a greater understanding of the place of sport
in the Australian society begun to emerge. One such support program by the Australian
government was AIS. This program was followed by other programs that aimed towards
motivating and encouraging the Australians to participate in sports.
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