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Bakery Business Plan PDF

Added on - 09 Dec 2020

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Business Plan
Table of ContentsINTRODUCTION.......................................................................................................................................3TASK 1.......................................................................................................................................................3Summary of business plan.......................................................................................................................3TASK 2.......................................................................................................................................................5Market research.......................................................................................................................................5TASK 3.......................................................................................................................................................6Ethical dilemma.......................................................................................................................................6TASK 4.......................................................................................................................................................7How organization will comply with equality and diversity laws. What rights will be given to employeesof Mr. Happy Bakery & Cafe?.................................................................................................................7TASK 5.......................................................................................................................................................8Describe business assets, liabilities, expenses, gains and alos budget plan for avoiding issues of cashflow.........................................................................................................................................................8CONCLUSION...........................................................................................................................................9REFERENCES..........................................................................................................................................11
INTRODUCTIONBusiness plan refers to a formal written document which contains goals of a business andways in which these goals can be attained within stipulated time frame(Bell, Bryman andHarley, 2018). Moreover, it also describes what kind of business it is, background informationabout organization, financial projections and strategies for attaining its targets. It acts as a roadmap which will provide guidelines to business. This assignment is based on general idea of newbusiness venture, Cafeteria. This report consists of business plan, market research, ethicaldilemma, equality and diversity law. At last, financial aspects of business are provided.TASK 1Summary of business planSetting up a business is not an easy task as it involves lots of efforts, time and money.Along with this effective knowledge and experience is required in sector in which business isabout to be started(Business Plans, 2018). In this a venture is to be launched after identifyingappropriate industry, location where it can be launched, its potential customers’ and businessmodel. Each element is specified below:Industry:When individual or group of members is opting to start a business, it isnecessary for them to analyse which sector or industry they want to enter into. This assessment isbased on Bakery & Cafeteria industry. It will also provide entertainment facilities to theircustomers’ and they can also have customization options in their bakery products.Location:This bakery & café will be started in central part of England where peopleusually comes and magnetism is high. Furthermore, it is essential for its owners to identify legaland jurisdictional obligations which are inclined with location. It is necessary so that they do notlay into any kind of legal trouble.Target customers’:Its potential customers’ will be in between 18 to 60 years. Reason behindthis is that youth are highest customers’ of cafeteria and middle age is taken into considerationdue to bakery as sweet teeth can fascinate this group more. There is no specific customer groupbut when people have options for customization then they can opt for fruit cakes more and
reason behind this is that at present scenario people are becoming more health conscious(Brinckmann and Kim, 2015). Moreover, price also plays an important role, it must bereasonable with respect to services provided to their customers. Customers’ will be attractedtowards or will come to know through advertisements which will be displayed on pamphlets,social media, television, newspapers, etc. The management will conduct a research to analysewhat customers’ need and accordingly formulate and design their products. This will not be easybut it is mandatory so that they can have customers’.Business model:It comprises of ways in which funds can be raised, stakeholders,identifying potential customers, what all products can be offered, suppliers and ways in whichrevenue can be generated. Products of this bakery and cafe include fruit cakes and biscuits as perdemand of customers, snacks, coffee and tea (organic and herbal). Prices will be reasonable sothat they can reach more number of customers. Main focus of this venture will be to satisfycustomers’ need as health conscious people have fewer options.Name of business:Mr. Happy’s Bakery & Café is apt for this. As people will be satisfiedwhile they will opt for services offered by them which will eventually make them happy(Burnsand Dewhurst, 2016).Visual identity of Mr. Happy’s Bakery & Café will be their logo. It will create positive impact onpeople and customers will identify its services by their logo. The attraction part of logo will be asmiley with hat. It is essential to have certain values and norms linked with business to havepositive and reflective image within market.
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