Challenges Faced by BCorps in Sustainable Development While Expanding Business Globally

This report discusses the challenges faced by BCorps in relation to sustainable development while expanding business at a global level. It identifies the basic principles of sustainability in a global business environment and ways that could be used by BCorps for mitigating the challenges related to sustainable development.

INDIVIDUAL
RESEARCH REPORT
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Table of Contents
Introduction......................................................................................................................................3
Literature review .............................................................................................................................3
Basic principles of sustainability in a global business environment...........................................3
Challenges faced by BCorps in relation to sustainable development while expanding business
at global level..............................................................................................................................4
Ways that could be used by BCorps for mitigating the challenges related to sustainable
development while expanding business at global level..............................................................4
Discussion........................................................................................................................................5
Summary .........................................................................................................................................6
Recommendations ...........................................................................................................................6
References .......................................................................................................................................7
Books and journals .....................................................................................................................7
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Introduction
Sustainable development goal refers to the collection of 17 interlinked global goals that
are designed to be “blueprint to attain better and sustainable future.” it was set up by UNGA in
2015. The goal selected within this report is gender equality. Bcorps is also known as B lab
which is a certification of social and environmental performance. It is regraded as private
certification for private non profit companies. It is more focused on sustainable development
challenges. It is the ending of discrimination against women or girls because it is important for
sustainable future (Osman, Kenawy and Elboshy, (2021). It helps in growing women and
creating growth opportunities for them. Being in a Bcorps organisation, I have seen impact of
gender equality within their business environment. They are usually paying equal salary to the
men and women and encouraging them to develop more within working environment. I have
experienced that all persona is treated equally and there is not any exploitation within working
environment. Further, if company is focusing on gender equality, then this will be resulting in
expanding business and creating opportunities for women also.
Research Aim: To determine the challenges faced by organisation related to sustainable
development while expanding business at global level: A study on Bcorps.
Research Objectives:
 To identify the basic principles of sustainability in a global business environment.
 To investigate the challenges faced by BCorps in relation to sustainable development
while expanding business at global level.
 To analyse the ways that could be used by BCorps for mitigating the challenges related to
sustainable development while expanding business at global level.
Literature review
Basic principles of sustainability in a global business environment.
From the views of BUIL CARBONELL, (2021), Sustainability development is regarded
as an arranging principle for increasing the human improvement goals while sustaining the
quality of natural system to furnish natural resources on which society depends upon. There are
some of the principles which promotes towards sustainability in global business environment.
The first principle is creating economic value that turn to impact in improvement of social value.
Bcorps is creating economic value through technological advancements and other types of
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innovation so that they could continue to grow within new market. The other principle is
contribution to solving globally- the company is contributing to solve various issues such as
inclusive society and achievement of sustainable development goals (Useh, 2021). The other is
active involvement in global initiatory- Bcorps have participated in overall initiatives done at
international level organisations, local government and universities and communities etc. next
principle is Collaboration with stakeholders- company is working closely with their all
stakeholders in order to maintain effective relationships and create sustainability by promoting
initiatives and progress on their implementation of any ideas.
Challenges faced by BCorps in relation to sustainable development while expanding business at
global level.
According to the views of Dube, and Nhamo, (2021), It is important to be sustainable in
another market while expanding the business. It needs a lot of efforts, and challenges to be faced
by managers of company. In relation with Bcorps, they are more focusing on Gender equality
goals which helps in being sustainable in the new market. But on the other hand, some of the
challenges faced by Bcorps is lack of financial resources to carry out the plan of sustainable
development. Further, it is said that sustainable development is not possible for war-torn
countries like Afghanistan, Iraq etc. because there is many of the other priorities on the other
hand. The other challenges that could be faced by Bcorps while expanding in another market is
government conflicts in between profits and investment that is towards sustainable technologies.
The challenge is to more focus on gender equality should be to provide equal growth
opportunities to women (Alharbi, Arribas-Bel, and Coenen, (2021). They should have to
encourage and try to develop women. They should have to recruit more women and girls in order
to encourage gender equality. These challenges could be faced by managers of BCorps who are
expanding business at global level to enhance sustainability development within business
organisation.
Ways that could be used by BCorps for mitigating the challenges related to sustainable
development while expanding business at global level.
According to F.Zhao, Wang, and An, (2021), Some of the challenges can be faced while
expanding business at global level by Bcorps. But they have to find strategies through which
they could be manage effectively. These are improving management skills is the strategy through
which sustainability challenge could be overcome. Managers should have to share all goals and
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vision to the employees so that they could feel valued and worked accordingly without any of the
issues facing. The other is thinking of long term- by having cultural barriers within society, the
sustainable organisations should have to work according to the rewards and long term results.
BCorps should communicate with all employees equally whether it is a men or a woman. By this
they could enable sustainability within working environment while expanding business at global
level.
Discussion
From the above literature review, it is discussed that sustainability development refers to
the adoption of business activities and strategies that helps in meeting needs and demands of
stakeholders and an enterprise while protecting, enhancing and sustaining the naturals and
human resources that will be coming in near future (Saito, Zamignan, and da Silva, (2021). In
relation with Bcorps, they are more focusing on sustainability development goal that is gender
equality within working environment. They are developing women and providing them all
opportunities to growth within same industry. Further they are encouraging them towards
achievement of organisational goals and objectives. There mangers are equally distributing
wages and salaries among men and women. Further, while going at international level, they are
more focusing on recruiting girls and women which results in encouraging and enhancing
women within working environment. By doing this, they will maintain good reputation among
people living at local places. This reduces discrimination at workplace. It is important to provide
equal rights and opportunities to women in order to create growth opportunities for organisation
and maintain sustainability within new market.
There are some of the competitors of BCorps, these are Justmeans, Zocdoc etc. which is
also focusing on gender equality at their working environment (Kim, and Hall, (2021). This
helps in development of company growth and maintaining effective relationship with all
stakeholders. Benefit corporation is an alternative model that bridge for profits and non-profit
model. Italy is one of the country who has passes BCorps legislation and introduce Societal
benefit. To have effective communication with stakeholder, it is important to build effective
relations with all stakeholders.
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Summary
From the above report, it is summarised that sustainable development is most essential
for every type of company working in any industry. It is important to focus on gender equality
for sustaining in the market. There are certain principles which supports sustainable development
of the organisation while expanding in international market. It is important for the company to
focus on those principles and develops effectiveness in a market. Further, there are various
challenges like lack of financial resources should be consider in mind and they could more focus
on recruiting women within working environment. This helps in encouraging women towards
increasing standard of living and developing opportunities for them as well.
Recommendations
There are some of the recommendation which should be given to Bcorps organisation is
that they should develop effectively and maintain effective relationship with government. They
should work on gender pay gap, as they should provide equal pay to all men and women. In
above, it is said that company is mostly focusing on recruiting women and girls. They have to
more focus on occupational segregation challenge. This helps in supporting women and clearly
maintain sustainability among working environment. Further, while providing equal gender pay
to all men and women, company will be able to motivate them and attracting them while
expanding new businesses in new market. At global level, it is important to develop and retain
women and girls to achieve organisational goals and objectives.
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References
Books and journals
Alharbi, Y., Arribas-Bel, D., & Coenen, F. Sustainable Development Goals Monitoring and
Forecasting Using Time Series Analysis.
Boluk, K. A., Cavaliere, C. T., & Higgins-Desbiolles, F. (Eds.). (2021). Activating Critical
Thinking to Advance the Sustainable Development Goals in Tourism Systems.
Routledge.
BUIL CARBONELL, A. D. R. I. À. (2021). Investigating sustainable practices of multinational
corporations in light of the sustainable development goals framework.
Dube, K., & Nhamo, G. (2021). Sustainable development goals localisation in the tourism
sector: Lessons from Grootbos private nature reserve, South Africa. GeoJournal, 86(5),
2191-2208.
Kim, M. J., & Hall, C. M. (2021). Do perceived risk and intervention affect crowdfunder
behavior for the sustainable development goals? A model of goal-directed behavior.
Journal of Cleaner Production, 127614.
Osman, T., Kenawy, E., Abdrabo, K. I., Shaw, D., Alshamndy, A., Elsharif, M., ... & Elboshy,
B. (2021). Voluntary Local Review Framework to Monitor and Evaluate the Progress
towards Achieving Sustainable Development Goals at a City Level: Buraidah City, KSA
and SDG11 as A Case Study. Sustainability, 13(17), 9555.
Saito, C. H., Zamignan, G., de Almeida, A. C., Gaivizzo, L. H. B., & da Silva, R. G. P. (2021).
Brazilian National Policies Related to Sustainable Development Goals: An Overview.
Sustainable Development Goals for Society Vol. 1, 19-36.
Useh, U. (2021). Sustainable Development Goals as a Framework for Postgraduate Future
Research Following COVID-19 Pandemic: A New Norm for Developing Countries.
Higher Education for the Future, 8(1), 123-132.
Zhao, W., Wang, S., Zhang, Y., Xu, M., Qie, H., Lu, Y., ... & An, R. (2021). A UN SDGs-Based
Sustainability Evaluation Framework for Globally Important Agricultural Heritage
Systems (GIAHS): A Case Study on the Kuaijishan Ancient Chinese Torreya
Community. Sustainability, 13(17), 9957.
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