Hallmark Group of Hotels Business Plan

B U S I N E S S P L A N
T H E Q U E E
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INTRODUCTION
Hallmark Group of Hotels are
subsidiary of Topland Group
with 28 Hotels under the
brand
Hotel is situated in City Rd,
Chester CH1 3AH, UK
Mission Statement: become
‘the home of great
hospitality’
Hallmark Group of Hotels is
consisting of 2600 bedrooms
and 170 meeting rooms

TREND IN THE INDUSTRY
9,000
9,100
9,200
9,300
9,400
9,500
9,600
9,700
9,800 9,745
9,583
9,312 9,300
9,364
No of Enterprise
2017` 2016 2015 2014 2013
0
5,000
10,000
15,000
20,000
25,000
19,405 18,401 17,535 17,391
15,764
Total Turnover
2017 2016 2015 2014 2013

It is one of the hotel in United Kingdom, still following
the classic style
The hotel is situated in a convenient position of
Chester, near the station
It is one of the hotels that is well known for its
amenities
KEY OFFERINGS