should liaise with the government or other private investors to develop the village and put it on a
global map. Improvement of infrastructure and establishment of both complementary and
supplementary goods and services will prove critical to the attraction of foreigners.
Another glaring issue from the research findings is the age of visitors. In general, at
Hahndorf Shopping Village is mostly visited by people aged between twenty and seventy years.
Notably, the most frequent visitors are people aged between twenty to twenty-nine years and
fifty to fifty-nine years. Therefore, the village should put in place all the necessary measures to
attract the groups that registered low frequency of visits. First, the village retailers should
introduce or improve goods and services specifically tailored to these groups. The retailers
should increase or introduce goods which will attract people aged twenty and below. Primarily,
this group consists of school-going people. Therefore, the village should avail a wide range of
products for them. They can liaise with area schools and avail products required by their
learners. They can also try a wide range of kid's products at fair prices. Additionally, they can
increase or improve recreational facilities to suit the age group in question. Importantly, they
should enhance their marketing strategies to reach their targets locally and abroad. About people
aged seventy and above, the village retailers should introduce products and services specifically
tailored to this age. Generally, this age prefers serenity and some less physical activities. Hence,
the retailers should restructure their outlets to provide such services and most importantly, at
friendly services. Unquestionably, the retailers should study the kind of products this group
wishes to stop and avail at fair prices.
On the other hand, people aged between 40 and 49 also registered considerably low
frequent visits. Generally, this group is busy with careers and families matters. Therefore, the
market retailers should study their preferred products and services, and avail those are not readily

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