Big Data Analytics in Business Management: Challenges and Techniques

BSc (Hons) Business Management
BMP4005
Information Systems and Big Data Analysis
Poster and Accompanying Paper
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Contents

Introduction p
What big data is and the characteristics of big data p
The challenges of big data analytics p
The techniques that are currently available to analyse big data
p
How Big Data technology could support business, an explanation with examples
p
Poster p
References p

INTRODUCTION
The term business management can be defined as the proper administration of the
business organisation. In order to do the business administration, big data is required. This is
because the big data provides the adequate information related to the business operations to the
management of the company. The big data is the set of information stored at one place. These
information is being used by the business organisations for making the long term and short term
plans for the company(Keyes and Westreich, 2019. It also evaluate and analyses the business hurdles
as per the current business scenario in the country. This presentation would discuss about the
concept of the big data. It would also discuss about the hurdles and challenges that is being faced
by the big data in the present market scenario.
MAIN BODY
Big data and its characteristics-
The big data is the complexed structured set of data that is being utilised by the business
organisations. These also discuss about the different sources of getting the information on
internet. The big data connects the different information at one place. In the present scenario, the
data is made at any time. Moreover, it also results into immense accumulation of important
information through which the arrangement and entity is required for administration, storing,
visualization and evaluating. The customary tools of data which is not created for negotiating the
huge volume along with the complicated, that would eventually decrease the particular software
of big data. This would too help in resolution of building plan for load administration. The
platforms is too related to big data are especially designed for carrying on the huge amount of
data that would come to the systems at high speed and huge assortment.
Features
 Volume- The big data is itself showing the size of data that is always in huge volume.
The data value is ascertain the size of the information. Generally, it all depends on
volume of the information that whether it would be consider as big data or not in the
organisation. It is too considered as a characteristic which is necessary for being
acknowledged while dealing with resolutions for the big data.
 Variety- It could also be referred as the heterogeneous source along with the nature of
data that is being structured and unstructured both. In earlier days, the computer