Effective Change Management Strategy for BizOps

This presentation discusses the effective change management strategy for BizOps, an organization dealing in producing a range of exclusive products with more than 150 retail stores all over the country and employing more than 1300 staff members. The presentation covers organizational objectives, change requirements, priority changes, cost-benefit analysis, risk analysis, change readiness, change vision statement, change strategy, and change project plan. The presentation suggests that an effective change management strategy should focus on developing an effective and harmonious organizational culture, bringing changes in manufacturing and marketing strategies, implementing new technologies, and supporting the financial condition of the organization.

Change
Management

Introduction
 Process of bringing a transformation the
organizational goals and technologies
 Helpful in implementing new
technologies
 Helps to reduce financial expenses

Overview
 BizOps deals in producing a range of
exclusive products
 Have more than 150 retail stress all over
the country and employs more than
1300 staff members [1]
 Witnessing multiple issues in the
organizational front
 Effective change management system is
required

Organizational Objective
 To bring improvement to the functioning of the
organization that is being affected due to the turnover of
senior managers.
 Appointing efficient and experienced replacements of
those managers.
 To aim at increasing productivity in order to ward away
the competitors [2].
 Training the employees in order to bring effective
change and implement new machineries.
 Increasing scopes of organizational communication.
 Improving the manufacturing process.
 Focus on the financial improvement of BizOps

Change Requirement
 An analysis of macro elements as well
as internal influences is to be done in
this regard [3].
 PEST
Political
• New governmental
laws and taxation
policies play
significant roles
Economical
• Increasing
unemployment
• drop in Australian
dollar
Social
• present social turmoil
• consumers opting for
online marketing.
Technological
• needs to focus on
technological
advancement

Change Requirement
SWOT
Strength
• vast number of outlets
throughout the country
[4]
Weakness
• insignificant online
marketing
• poor organizational
culture
• Lack of training
programs
Opportunities
• Implementing new
technologies
• Recruiting efficient
managers
Threats
• Decreasing staff
productivity
• Competitors are
becoming significant
threats

Priority Changes
 BizOps needs to focus on developing an effective
and harmonious organizational culture with
utmost priority.
 Changes should be brought in manufacturing as
well as in the marketing strategies of BizOps.
 New technologies should be implemented and
proper employee training programs should be
adopted.
 Strategies are to be taken up in order to support
the financial condition of the organization.

Cost Benefit Analysis
 The organization needs to invest on the
training of the employees
 Focus on building efficient management
 Focus on the process of risk mitigation
to reduce the threats from the present
competitors [5]

Risk Analysis
 Unrest amongst employees
 Increased production expenses
 Lack of communication

Change Readiness
 Quantitative and qualitative methods should be
used to access readiness
 Surveys will be helpful in addressing any
misalignment between the leaders and
employees
 Outdated machineries, declining team morale
and need of heightening profitability are some of
the driving forces
 Organizational structure and lack of
communication are some of the forces that are
resisting the change

Change Vision
Statement
 Marching towards better future
 The vision statement will encompass
brighter future for the organization as
well as the employees
 Encourage the staffs to adopt the
change effectively

Change Strategy
 Educating the employees
 Building up free communication
 Taking up inclusive approach

Change Project Plan
 Effective communication
 Cost reduction
 Regaining the market share
 Disciplined and structured management
policies
 Hiring efficient and skilled employees
 Training programs and buying new
equipment

Conclusion
 Effective change management strategy also
considers the effective replacements of the
previous ones
 An effective change management strategy
ensures that the employees as well as the
systems and processes are being benefitted
by the changes
 For BizOps the strategies of effective
leadership, communication and implementation
of new technologies can be helpful

Reference
 Cameron, Esther, and Mike Green. Making sense of change
management: A complete guide to the models, tools and
techniques of organizational change. Kogan Page Publishers,
2015.
 Goetsch, David L., and Stanley B. Davis. Quality management for
organizational excellence. Upper Saddle River, NJ: pearson, 2014
 Lozano, Rodrigo, Kim Ceulemans, and Carol Scarff Seatter.
"Teaching organisational change management for sustainability:
designing and delivering a course at the University of Leeds to
better prepare future sustainability change agents." Journal of
Cleaner Production 106 (2015): 205-215.
 Matos Marques Simoes, Paula, and Mark Esposito. "Improving
change management: How communication nature influences
resistance to change." Journal of Management Development 33.4
(2014): 324-341