Enterprise and Entrepreneurship

Enterprise and
Entrepreneurship

Table of Contents
Enterprise and Entrepreneurship................................................................................................1
INTRODUCTION......................................................................................................................3
Motivation for the Business...................................................................................................3
Process to generate this business idea....................................................................................3
Feasibility of the Business and Products................................................................................3
Details of the Product.............................................................................................................4
Potential Market Opportunities..............................................................................................4
Attractiveness of the Industry................................................................................................4
Vision for the Business..........................................................................................................5
CONCLUSION..........................................................................................................................5
REFERENCES...........................................................................................................................6

INTRODUCTION
This report includes a business plan. This plan has been developed for a product under
manufacturing industry. In this report motivation behind selection of the product and process
for generation of idea and what make the idea feasible has been discussed. This has been
followed by details of product and service and potential market opportunities.
Motivation for the Business
Increasing concern of people for nature and environment has motivated to bring a
product in market which is friendly towards environment and environment does not have to
bear the cost of comfort of people. There are various other factors and in all them I personal
experience and observation about the gap which exist in the product availability is most
significant factor to motivate for the development of product and business. Increasing side
effect of the plastic and such products which are harmful for health has motivated for
development of the product.
Process to generate this business idea
There are various factors which have motivated for development of the product. The
process for this business idea started from the idealizing the product. Later this was followed
by research of the product and what can make it possible to develop such products. Later a
business idea and plan was developed. This includes research about the industry and
competitors and potential market for the product. This plan also included suppliers of the
material and resources which are required for business and facility which is required for the
manufacturing of the products.
Feasibility of the Business and Products
This business is not just an idea and but is feasible and can be applied in real situation.
The feasibility of the business is because of various factors as company and business have
tested the product and have researched on its manufacturing and business possibilities.
Materials required for this product are also available and suppliers for such material are also
in plenty which suggest that there are no issues related to material and its availability. Market
for organic and natural products is also getting bigger with each passing day this suggest that
it is also feasible for business to attract customers and sell their products with good motive
which are bigger than just earning profit.