Role of Human Resource, Marketing and Finance in The Body Shop: A Business Studies Report

Introduction to
Business studies

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Role of Human resource.........................................................................................................1
Role of Marketing...................................................................................................................2
Role of finance.......................................................................................................................2
Human resource strategy of the Body Shop...........................................................................3
Finance strategy of the Body Shop.........................................................................................3
Evaluation...............................................................................................................................4
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................5

INTRODUCTION
A business can be defined as a process that involves an individual or a group of individuals
engaging in various commercial, industrial, and commercial activities. The major goal of the
company is to make more and more money while being competitive for a long time. The
information in the next report will discuss the roles of human resources, finance, and marketing
in an organisation (Opstad, 2018). This report also contains information about the organization's
HR strategies and financial management. The entire report revolves around The Body Shop. The
company is based in the United Kingdom and specialises in exotic cosmetics. The Body Shop's
headquarters are in London, and the company was founded by Anita Roddick in March 1967.
Following that, this study discusses which strategy is best for the organisation.
MAIN BODY
Role of Human resource
HR is the division of a department that is in charge of managing and recruiting an
organization's employees. Human resource management is critical to the efficient operation of a
company. The following are the responsibilities in the Body Shop company:
 Talent management: The HR department of an organisation is in charge of hiring,
recruiting, and supporting employees in order to promote employee retention. They
assign workers to various departments inside the company according on their needs and
demands.
 Compensation and benefits: Employees in the Human Resource department are also in
charge of an organization's rewards and benefits operations. The compensation
department is in charge of determining the remuneration structure for an organization's
employees, whereas the benefits department is in charge of employee insurance and
health coverage (Infante-Moro, Infante-Moro and Gallardo-Pérez, 2019).
 Training and development: The HR department is also in charge of establishing an
organization's training and development programme for its personnel. These programmes
not only increase employees' professional and personal skills, but also their productivity,
allowing them to achieve the stated objectives in a more efficient manner.
In the case of the Body Shop, the company's human resource personnel plays a critical part in
its success. The company's HR manager must continually focus on the department's proper
1