Book Review: Change by Design - How Design Thinking Transforms Organizations and Inspires Innovation

BOOK REVIEW Presented By

INTRODUCTION
The presentation aims at achieving three goals:
First, it will over a brief review of the book of the book entitled
“CHANGE BY DESIGN: How design thinking transforms organizations
and inspires innovation” by Tim Brown
Second, it will demonstrate how the book build on the
Organizational Change and Leadership program and contributes to
the field
Third, it will show how I will apply what I learned from the book to
real-world practice.

REVIEW OF THE BOOK
Book is made up of 10 chapters designed to encourage people to
employ design thinking in all the tiers of life and in running the
business (Brown, 2018).
The book, in several cases, demonstrated how design thinking help
people to handle and solve challenges with a drive to establish
lasting solutions
The author also proposes some ways in which entrepreneurs and
even students can come up with viable ideas by evaluating things
and products from the outlook of a humanistic lens (Brown, 2018).

REVIEW OF THE BOOK
From the book, it is apparent that design thinking ignites creativity
and innovative ventures which aid in minimizing financial,
operational, and social issues within organizations
The author also demonstrated that design thinking is an
exploratory process and that entrepreneurs and students should
explore their environment for gaps.
It is also demonstrated that innovation through design thinking
must focus on human experience rather than function